Elon Musk Announces $20B ‘Terafab’ Chip Plant in Texas To Supply His Companies

“Billionaire Elon Musk has announced plans to build a $20 billion chip plant in Austin, Texas” reports a local news station:

Musk announced on Saturday night during a livestream on his social media platform X that the plant, called “Terafab,” will be built near Tesla’s campus and gigafactory in eastern Travis County. The long-anticipated project is a joint venture between Musk-owned properties Tesla, SpaceX and xAI… The Terafab plant is expected to begin production in 2027.

Musk “has said the semiconductor industry is moving too slow to keep up with the supply of chips he expects to need,” writes Bloomberg — quoting Musk as saying “We either build the Terafab or we don’t have the chips, and we need the chips, so we build the Terafab.”

Musk detailed some specific plans, including producing chips that can support 100 to 200 gigawatts a year of computing power on Earth, and chips that can support a terawatt in space, but gave no timelines for the facility or its output… The facility is expected to make two types of chips, one of which will be optimized for edge and inference, primarily for his vehicle, robotaxi and Optimus humanoid robots. The other will be a high-power chip, designed for space that could be used by SpaceX and xAI… Musk said he expects xAI to use the vast majority of the chips.

During the presentation, Musk also unveiled a speculative rendering of a future “mini” AI data center satellite, one piece of a much larger satellite system that he wants SpaceX to build to do complex computing in space. In January, SpaceX requested a license from the Federal Communications Commission to launch one million data center satellites into orbit around Earth. Musk said that the mini satellite he revealed would have the capacity for 100 kilowatts of power. “We expect future satellites to probably go to the megawatt range,” Musk said.

Raising money to build and launch AI data centers in space is one of the driving forces behind SpaceX’s planned IPO later this year. SpaceX is expected to raise as much as $50 billion in a record-setting IPO this summer which could value it at more than $1.75 trillion, Bloomberg News reported earlier.


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Tech Leaders Support California Bill to Stop ‘Dominant Platforms’ From Blocking Competition

A new bill proposed in California “goes after big tech companies” writes Semafor. Supported by Y Combinator, Cory Doctorow , and the nonprofit advocacy group Fight for the Future, it’s called the “BASED” act — an acronym which stands for “Blocking Anticompetitive Self-preferencing by Entrenched Dominant platforms.”

As announced by San Francisco state representative Scott Wiener, the bill “will restore competition to the digital marketplace by prohibiting any digital platform with a market capitalization greater than $1 trillion and serving 100 million or more monthly users in the U.S., from favoring their own products and services on the platforms they operate.”

More from Scott Wiener;s announcement:

For years, giant digital platforms like Apple, Amazon, Google, and Meta have used their immense power to promote their own products and services while stifling competitors — a practice also known as self-preferencing. The result has been higher prices, diminished service, and fewer options for consumers, and less innovation across the technology ecosystem.
Self-preferencing also locks startups and mid-sized companies out of the online marketplace unless they play by rules set by their competitors. As a new generation of AI-powered startups seeks to enter the marketplace, their success — and public access to the innovations they produce — depends on their ability to compete on an even playing field.

“Anticompetitive behavior is everywhere on the internet,” said Senator Wiener, “from rigged search results, to manipulative nudges boosting the ‘house’ product, to anti-discount policies that raise prices, to the dreaded green bubble that ‘breaks’ the group chat. When the world’s largest digital platforms rig the game to favor their own products and services, we all lose. By prohibiting these anticompetitive practices, the BASED Act will protect competition online, empower consumers and startups, and promote innovations to improve all our lives.”

The announcement includes a quote from Teri Olle, VP of the nonprofit Economic Security California Action, saying the act would “safeguard merit-based market competition. This legislation stands for a simple principle: owning the stadium doesn’t mean that you get to rig the game.”
Some conduct prohibited by the proposed bill includes
Manipulating the order of search results to favor a provider’s products or services, irrespective of a merit-based process,
Using non-public data generated by third-party sellers — including sales volumes, pricing, and customer behavior — to develop competing products that are subsequently boosted above the third-party sellers’ product…

And the announcement also notes that “under the terms of the bill, providers could not prevent consumers from obtaining a portable copy of their own data or restrict voluntary data sharing (by consumers) with third parties.”

Read on for reactions from DuckDuckGo, Proton, Yelp, Y Combinator, and Cory Doctorow.


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Why Apple Temporarily Blocked Popular Vibe Coding Apps

An anonymous reader shared this report from the tech-news blog Neowin:

Apple appears to have temporarily prevented apps, including Replit and Vibecode, from pushing new updates. Apple seems bothered by how apps like Replit present vibe-coded apps in a web view within the original app. This process virtually allows the app to become something else. And the new app isn’t distributed via the App Store, but it still runs on the user’s device… [S]uch apps would also bypass the App Store Review process that ensures that apps are safe to use and meet Apple’s design and performance standards…
According to the publication (via MacRumors), Apple was close to approving pending updates for such apps if they changed how they work. For instance, Replit would get the green light if its developers configure the app to open vibe-coded apps in an external browser rather than the in-app web view.

Vibecode is also close to being approved if it removes features, such as the ability to develop apps specifically for the App Store.


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NVIDIA DLSS 5 Uses 2D Data To Boost Image Quality: What We Know

NVIDIA DLSS 5 Uses 2D Data To Boost Image Quality: What We Know
NVIDIA’s DLSS 5 has proven to be one of the more controversial announcements so far this year. When initially announced, NVIDIA CEO Jensen Huang said it was using new “neural rendering” techniques and “generative control at the geometry level”. As we mentioned when covering Jensen’s rejection of all criticism to DLSS 5, these claims seem to

Crimson Desert developer apologizes and promises to replace AI-generated art

The developer behind the open-world RPG Crimson Desert has issued an official apology after players discovered several instances of AI-generated art in the game. Pearl Abyss posted on X that it released the game with some 2D visual props that were made with “experimental AI generative tools” and forgot to replace them before launch.

We would like to address questions regarding the use of AI in Crimson Desert.

During development, some 2D visual props were created as part of early-stage iteration using experimental AI generative tools. These assets helped us rapidly explore tone and atmosphere in the earlier…

— Crimson Desert (@CrimsonDesert_) March 22, 2026

Just a day after Crimson Desert’s launch, players took to social media to post reports of potential generative AI usage. Pearl Abyss said on X that “following reports from our community, we have identified that some of these assets were unintentionally included in the final release.” Now, the game’s Steam page has an AI generated content disclosure, which says that, “generative AI technology is used in a supplementary capacity during the creation of some 2D prop assets” which are later replaced.

Moving forward, Pearl Abyss said it will conduct a “comprehensive audit of all in-game assets and are taking steps to replace any affected content.” The developer said that these updated assets will roll out in upcoming patches, and that the team would internally review how it communicates with its player base to provide more “transparency and consistency.”

Pearl Abyss isn’t the only developer to fail to disclose the use of AI-generated assets in its games. Late last year, Sandfall Interactive was stripped of its Game of the Year and Debut Game awards from the Indie Game Awards for the use of generative AI in Clair Obscur: Expedition 33 for placeholder textures that were mistakenly left in the game. Like Pearl Abyss, Arc Raiders’ developer Embark Studios is going back and replacing AI-generated material in its game after some backlash from its player base.

This article originally appeared on Engadget at https://www.engadget.com/gaming/crimson-desert-developer-apologizes-and-promises-to-replace-ai-generated-art-183716439.html?src=rss

William Shatner Celebrates 95th Birthday, Smokes Cigar, Revisits ‘Rocket Man’ and Tests X Money

It was 60 years ago when William Shatner — born in 1931 — portrayed Captain Kirk in the TV series Star Trek. Shatner turns 95 today — and celebrated by posting a picture of himself smoking a cigar.

“At 95, I’m still smokin’!” Shatner joked, adding that in life he’d learned two things. “Never waste a good cigar. Never trust anyone who says you should ‘act your age.'”

For more celebrations, Paramount’s free/ad-supported streaming platform Pluto TV announced a “Trek TV takeover birthday celebration” that will run through April 3rd, according to TrekMovie.com, with marathon of Star Trek movies and TV shows — and even that time he was roasted on Comedy Central. (“Freeâ½ My favorite price!” Shatner quipped on X.com.)

Shatner still remains a popular celebrity, even travelling to space five years ago on a Blue Origin flight past the Kármán line. Since then he’s led a cruise to Antarctica — and even performed an alternate take of Captain Kirk’s final scene on the Jimmy Fallon show.

And this week Shatner (along with hundreds of thousands attendees) appeared at Orlando’s MegaCon — and shared stories about his life with Orlando Weekly:

Shatner: Last month, I was on board a cruise ship, and they said the only thing I had to do over the next three days, “before we let you go home,” is sing “Rocket Man.” So I thought, “I’m not going to sing ‘Rocket Man’ the same way that what’s-his-name did. … So, I looked at the song very carefully to see if I could find what actors call a throughline. What is the character signing? What is he signing about? And so I look through all of these weird lyrics, and all of a sudden, the word sticks out to me: “alone.” So I say to the band members, “OK, let’s make this song about being alone in space.” And I work on it with the band and the musicians, and again on a Saturday night, I perform the number, and 4,000 people stand up and applaud “Rocket Man.” And they won’t let me off the stage, again and again. Four times, I get a standing ovation, wild.

And that’s the progression for me, of science fiction for me, as exemplified by this song. The song went from superficial to something of depth and meaning… It touched people enough for them to stand up and applaud, and I realized that is the story of science fiction… Science fiction with all its great technology has evolved into great storytelling that reaches people in a manner that is very difficult for other types of drama to do.

Shatner answered questions from Slashdot readers in 2002 (“My life is my statement…”) and again in 2011. (“I used to try to assemble computers way back when and they came out looking like a skateboard…”)

And judging by his X.com posts, Shatner is now involved in early testing of the site’s upcoming digital payment system X Money.


Read more of this story at Slashdot.

Elon Musk announces Terafab project he claims will be the ‘largest chip manufacturing facility ever’

Elon Musk has announced the Terafab project, a joint venture between Tesla, SpaceX and xAI, to build the “largest chip manufacturing facility ever.” In his usual grandiose fashion, Musk claims Terafab is the next step towards harnessing the power of the sun and creating a “galactic civilization.”

Musk, CEO of all three companies, announced plans for the Terafab in a livestream on X. As the name implies, the project’s ultimate goal is to produce a terawatt of computing power each year so that it can match the companies’ growing demand for chips. Musk explained during the livestream that he’s grateful to existing supply chain partners like Samsung, TSMC and Micron, but the current capacity of chip manufacturers only adds up to about two percent to what Tesla and SpaceX needs in terms of future computing power needs.

“We either build the Terafab or we don’t have the chips,” Musk said during the event. “And we need the chips so we’re going to build the Terafab.”

The Terafab project, estimated to cost at least $20 billion, will start with the Advanced Technology Fab in Austin, Texas, where Tesla is already headquartered. Musk said that the two types of chips will be produced in the Terafab: one for terrestrial purposes, like to power Full Self-Driving or Optimus robots, and another more high-powered, durable chip to be used in space. If you’re wondering what Musk has in store for space, the SpaceX CEO filed an application with the Federal Communications Commission to launch a million satellites to create an “orbital data center” earlier this year. As promising as this sounds, it’s worth noting that Musk has previously overpromised and underdelivered on other projects, like the Hyperloop, a $40,000 Cybertruck and fully autonomous driving.

This article originally appeared on Engadget at https://www.engadget.com/science/elon-musk-announces-terafab-project-he-claims-will-be-the-largest-chip-manufacturing-facility-ever-171718545.html?src=rss

A CNN Producer Explores the ‘Magic AI’ Workout Mirror

CNN looks at “the Magic AI fitness mirror,” a new product “watching you, and giving you feedback automatically,” while sometimes playing footage of a recorded personal trainer.

Long-time Slashdot reader destinyland describes CNN’s video report:

CNN says the device “tracks form, counts reps, and corrects technique in real-time — and it doesn’t go easy on you.” (Although the company’s CEO/cofounder, Varun Bhanot, says “we’re not trying to completely replace personal trainers. What we are providing is a more accessible alternative.”)

CNN call the company “more a computer-vision firm than a fitness company, building the tech for this mirror from the ground up.” CEO Bhanot tells CNN he’d hired a personal trainer in his 20s to get fit, but “Going through that journey, I realized how old-fashioned personal training was. Dumbbells were still dumb. There was no data or augmentation for the whole process!”

“The AI fitness and wellness market is already huge — and it’s growing,” CNN adds. “In 2025 the global market was worth $11 billion, according to [market research firm] Insightace Analytic. By 2035, this market is expected to reach just shy of $58 billion. And Magic AI is far from alone. Form, Total, Speediance, and Echelon, to name a few, are all brands vying for a slice of this market.

Even the most purely physical of activities — exercising your body — now gets “enhanced” with AI accessories…


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Google Search Is Now Sometimes Using AI To Replace Headlines

“Google is beginning to replace news headlines in its search results with ones that are AI-generated,” reports the Verge:

After doing something similar in its Google Discover news feed, it’s starting to mess with headlines in the traditional “10 blue links,” too. We’ve found multiple examples where Google replaced headlines we wrote with ones we did not, sometimes changing their meaning in the process. For example, Google reduced our headline “I used the ‘cheat on everything’ AI tool and it didn’t help me cheat on anything” to just five words: “‘Cheat on everything’ AI tool.” It almost sounds like we’re endorsing a product we do not recommend at all.

What we are seeing is a “small” and “narrow” experiment, one that’s not yet approved for a fuller launch, Google spokespeople Jennifer Kutz, Mallory De Leon, and Ned Adriance tell The Verge. They would not say how “small” that experiment actually is. Over the past few months, multiple Verge staffers have seen examples of headlines that we never wrote appear in Google Search results — headlines that do not follow our editorial style, and without any indication that Google replaced the words we chose. And Google says it’s tweaking how other websites show up in search, too, not just news.

The good news, for now, is that these changed headlines seem to be few and far between, and they’re not yet the kind of tripe we’ve seen in Google Discover. (For example, Google Discover told me this week that the PlayStation Portal was getting a 1080p streaming mode, when it actually got a higher bitrate mode instead.) Compared to that and other lying Google Discover headlines like “US reverses foreign drone ban” — on a story reporting the opposite — the nonsense headlines we’re seeing in Google Search are downright tame.

The article points out that Google “originally told us its AI headlines in Google Discover were an experiment too. A month later, it told us those AI headlines are now a feature…”

“Google confirmed that the test uses generative AI, but claimed that ‘if we were to actually launch something based on this experiment, it would not be using a generative model and we would not be creating headlines with gen AI’…”


Read more of this story at Slashdot.

Panda Podium’s Joe Whittingham on how Covid and Western hubris laid the ground for the rise of Chinese bikes

Chinese bicycle brands had a seminal year in 2025. More Chinese brands began to appear in Western countries and they bagged major sponsorship deals. XDS teamed up with Astana, while IGSport joined Groupama–FDJ United. Meanwhile, Britain’s Harry Hudson won the Junior World Road title at the Rwanda UCI Worlds on a Quick Pro road bike.

But what’s behind the surge in Chinese cycling brands? One person who is well placed to explain their newfound success is British expat Joe Whittingham. 

Whittingham started out reporting on Chinese bikes, components and kit in 2016 through his YouTube channel China Cycling. He then co-founded Panda Podium, a website that curates the best of China’s home-grown products for sale overseas, and sponsors Hudson. 

So we sat down with Whittingham for his take on the rapid development of Chinese brands and where he sees the future of this rapidly growing market.

BikeRadar: For a long time in the ‘West’, the perception of Chinese products and brands has been one of very low quality, both in manufacturing and design. How do you think today’s Chinese products and brand design compares to when you first started to report on the industry?

Joe: The difference between Chinese products and brands now and 10 years ago is night-and-day. But first, we have to define what we mean when we say ‘Chinese bike’. If it’s just something that’s ‘Made in China’, then around half the pro peloton is riding Chinese bikes, as the mainstream western brands have been using China and its factories for production for many years.

However, when most people say ‘Chinese bike’, they mean a bike from a Chinese brand.

Western brands originally moved carbon fibre manufacturing to China, attracted by cheap labour and relatively lax environmental laws (carbon fibre production is a pretty messy business).

Cybrei Carbon power meter chainset
A Cybrei Carbon power meter crankset with carbon ring, just one of the more interesting brands coming out of China. Cybrei

In the early days, Western faces were a common sight in the factories as they worked on setting up the production lines and training the local engineers. As more and more brands moved production to mainland China, the local expertise and supply chain grew rapidly.

It’s not only the carbon fibre factories. It’s the factories that make the moulds, the EPS inserts, the paint factories, the water-transfer decal factories and even the pre-preg carbon fibre itself.

Most high-end frames use Japanese Toray carbon fibre, but the raw carbon fibre is imported into China and turned into prepreg – a ‘ready to bake’ mixture of resin and carbon fibre in Chinese factories.

Aero road bike in autumnal scene
The SpeedX Leopard promised a great deal, but proved a letdown. Chinese bikes have come a long way since then. Oliver Woodman / Immediate Media

Why do you think Chinese brands got such a poor reputation early on?

In the early days, there was the odd hiccup. Western brands would prototype a product in their own lab in their head office. It would work no problem and pass all the testing. 

However, due to small differences in the actual manufacturing, the ‘same’ products being produced out of Chinese factories would encounter issues.

Many product recalls can be traced to issues during the manufacturing process. A difference in temperature or humidity in the factory compared to the headquarters, or even just inexperienced staff, would lead to critical differences in the composite.

These are differences that are invisible to the naked eye and only rear their head when frames start cracking or failing in the field.

These examples were few and far between as most Western brands had ‘boots on the ground’ with employees overseeing the factory’s production, but they definitely happened.

As the local expertise and experience grew, the Western brands enjoyed reaping the seeds of their hard work. The Chinese expertise and knowledge had grown to the point that many Western brands simply had to send a 3D drawing of a frame to the factory.

The details of the layup and the tooling were all being handled by the Chinese factories. Less back-and-forth communication, less expensive business class tickets to Asia, and fewer product recalls.

Some of the larger brands put protection in place. They had agreements with factories that, in return for training them on the knowledge to produce the frames, these factories would exclusively produce for that Western brand.

To this day, many of those agreements are still in place. But the key engineers who were trained at those factories have since left to start their own factories or brands.

These new brands and factories also started producing for Western brands, offering a full service from frame design through to delivery.

For smaller brands, they offered a catalogue of ‘open mould’ frames. These are frames that a factory would design and manufacture in-house, and smaller Western brands could order with their own paintjobs and logos applied. This removed the need for the Western brands to do their own R&D.

At the same time, these new factories started offering some of their products for sale directly to consumers. 

Joe Whittingham riding
Whittingham and his team test out all of the bikes and components before they get approved for a Panda Podium listing. Panda Podium

The mainstream still viewed Chinese products as ‘too risky’. This was perhaps partly due to earlier mishaps, but maybe also due to a constant propaganda campaign of the established brands or the elitist mindset of many road bike riders. They couldn’t accept that someone on an $800 frame had gotten the same (or close) to the same quality as their $4,000 frame.

But at this point, the Chinese brands were still limited. They knew there was no way any Western consumer was going to pay over $1,000 for a Chinese frame or Chinese wheelset. This meant they were limited to producing relatively low-end frames.

So, China had a whole bunch of factories capable of making top-tier frames, but Western consumers weren’t willing to pay anything but low prices because the Chinese brands were missing one thing: branding. 

Euskaltel-Euskadi Quick Pro ER One aero road bike
Euskaltel-Euskadi Quick Pro ER One aero road bike Euskaltel-Euskadi

How do you think the balance has shifted when it comes to the balance of design and branding?

Many consumers will claim they don’t care about branding: they want the fastest bike or the lightest bike, and they don’t care what brand it’s from – but for most people, that’s just not true. 

The clothes we wear, the car we drive and the bike we ride are all an expression of our personality.

So, what did riding a Chinese bike say about you? The same old-school mentality that means if your neighbour brought a new Audi, you had to buy a new Mercedes was alive and well. 

But then a shift started to take place. Instead of consumers wanting to show how rich they were, some consumers wanted to start showing how smart they were.

If your neighbour brought an Audi, you didn’t buy a Mercedes; you bought a Tesla. It showed that you were smart with your money. This was before Elon [Musk] went crazy and before EVs had to pay road tax, but you were getting supercar acceleration, not paying road tax, and you could take the kids to school.

The same consumer-thinking shift started to happen in bikes, too. Suddenly riding a pair of Farsports wheels, for example, showed you were smart with your money, and you understood bikes.

The smarter Chinese brands leaned into this. But it wasn’t just marketing. This change in thinking meant that Western consumers were now willing to pay more for the Chinese brands.

Farsports
Farsports offer lightweight wheel builds. Farsports

This removed the previous restrictions on them, and they could finally start selling their own high-end models using high-end raw materials. Of course, not all the Chinese brands took this approach. Many brands just saw the mainstream adoption of Chinese brands as an excuse to raise their prices without improving their product at all. 

While all this was happening, another ‘perfect storm’ brewed. Covid. This is another long story, but here’s the short version.

Before Covid, many Chinese factories were happy just producing for Western brands. They paid their bills on time, and for the factories, it was a low-stress, reliable income. 

Then Covid hit and demand for bikes in the West skyrocketed. Western brands were throwing money at the factories to increase production.

Production lines were added and new factories were built. Capacity in many factories doubled or tripled within the space of a year. Then, as quickly as the demand rose, it disappeared.

Western brands quickly realised they were overstocked and started cancelling orders. Factories that had spent millions developing new production lines found the whole factory empty.

At the same time that the market went downhill in the West (2023-2024) road cycling in China had its own boom. So, there was the perfect storm. The factories had this almost endless supply due to their increased production capacity, and an almost endless demand as a country of 1.4 billion people suddenly became obsessed with road bikes.

Tavelo's Arrow Race with CRW wheels.
Tavelo’s Arow Race with CRW wheels. Tavelo

Many of the factories that had been too scared to start their own brands for fear of angering their Western customers found themselves with nothing to lose and everything to gain.

Their western customers were all cancelling orders anyway; there was nothing to lose from angering them. So, they started their own brands, and the local markets ate it up. Don’t get me wrong, there’s still huge demand for Western brands in China, but the low prices and the ‘patriotic’ edge of buying a local brand skyrocketed sales.

With that in mind, how do you see the situation today?

‘Chinese bikes’ is now a term that encompasses a huge range of products. Frames, for example, probably range from roughly $600 for a no-brand, open mould frame to  more than $4,000 for something like the Incolor SSR, which is an aero frame that weighs just 750g, but tests faster than a Cervélo S5 in the Silverstone wind tunnel.

Incolor SSR
The Incolor SSR is an aero bike that’s tested faster than an S5 at the Silverstone wind tunnel. Incolor

There really is something for everyone and every budget, but it can be a bit of a minefield for the uninitiated. That was the whole premise of Panda Podium: trying to simplify the process of buying directly from China.

Part of that is the testing and product vetting. A bunch of us in the office are avid cyclists. We train, race and have even Everested on the products we sell.

Every brand that wants us to sell its product has to first undergo strict testing. We visit their factories, inspect their production lines and give the bikes a good thrashing on the road.

There are plenty of products that we get sent that never make it to the website; rejected for bad quality, bad design or just blatantly copying existing products. The other aspect of simplifying the experience is the actual purchasing process itself.

Our team is able to offer advice on what’s compatible, what’s best for the roads you ride, or what length stem you should get to best replicate your current fit. By making Chinese brands more mainstream, more Chinese brands will emerge with more products and more choice for consumers.

The rise of the Chinese brands will hopefully also put pressure on Western brands to lower their prices. So, even if you don’t plan on riding a Chinese bike, it’s a win-win for everyone.

joe whittingham
Gravel is becoming more and more popular in China. Panda Podium

When it comes to the emergence of this new generation of bikes and components that are getting more exposure in the West, how long do you think it’ll be before we see the larger brands arriving in Western retailers under their own names?

I think Chinese brands are going more mainstream, but a part of that process is appearing in brick-and-mortar stores.

Many consumers don’t have the time, patience or knowledge to build their own bike, so having the option to just walk into a bike shop and buy with local support is a prerequisite of becoming fully ‘mainstream’. 

The biggest thing preventing this at the moment is profit margins. As most of the Chinese brands have built their reputation on being value-for-money brands, it means there simply isn’t enough room for a decent profit margin for distributors and dealers.

There are a few solutions for this. Either the Chinese brands can open their own retail locations in the West (popular Chinese brand RockBros has already started doing this with stores in the USA and Germany).

Another approach is that Chinese brands will have to raise prices to the point that there’s enough profit margin for offline stores. Finally, the brands can continue to operate as direct-to-consumer brands, but with warehouses and distribution in the West.

Canyon thrives with its direct-to-consumer model, and there’s no reason a Chinese brand couldn’t replicate that. It will be interesting to see which brand chooses which approach.

Davide Ballerini's X-LAB AD9 at the 2025 Tour de France
Davide Ballerini’s X-Lab AD9 at the 2025 Tour de France. Simon von Bromley / Our Media

With the likes of X-Lab sponsoring a WorldTour team, not to mention Harry Hudson’s junior worlds win on a Quick Pro, do you think a Tour de France podium is within the reach of one of the brands coming out of China?

Is a Chinese bike good enough to win in the Tour de France? Of course. But winning Grand Tours is less about the performance of the bike and more about the economics of it all.

Sponsoring a men’s WorldTour team is a huge investment.  And unless you’re sponsoring Jumbo or UAE, the chances of a victory are slim.

If I were a brand, I probably wouldn’t sponsor a WorldTour team. I believe the average age for a viewer of the Tour is over 60. A consumer like that already has their brand loyalty. You’re not going to change their mind. 

But the younger generation is on social media. TikTok, Instagram, etc. You can sponsor a lot of influencers for €2 million. 

Incolor SSR
The Incolor SSR in a complete China-based brand build looks every inch the superbike. Incolor

Finally, do you think we’re now approaching an era of Chinese expertise stepping out of the shadowy world of being vendors for the larger, well-known brands and becoming not just a challenger technically but also a challenger in desirability?

Technically, no problem. They’re already there. But for desirability, that’s a tough one.

What we ride is still an expression of ourselves. For many consumers, the bike you ride is still in the realm of fashion. 

I think you can look at the NBA for a good example. Chinese footwear brands like Li-Ning and Anta make great shoes and are spending hundreds of millions of dollars sponsoring athletes such as Dwyane Wade and Klay Thompson, but if you walk around the streets of America, you’re not seeing anyone walking around in Li-Ning or Anta T-shirts. And for what it’s worth, you see plenty of people wearing those T-shirts in China. 

I think it might happen, but it will be a long-term change. Twenty to thirty years ago, many people thought of Skoda as an uncool brand. Now they’re sponsoring the Tour, and people drive them with pride. So, give it a few decades and let’s see.

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Amazon Plans to Test Four-Legged Robots on Wheels for Deliveries

CNBC reports:

Amazon has acquired Rivr, a Swiss robotics company developing machines for “doorstep delivery,” the company confirmed Thursday… It announced the deal in a notice sent to third-party delivery contractors… “We believe this technology, when working alongside your [delivery associates], has the potential to further improve safety outcomes and the overall customer experience, particularly in the last steps of the delivery process….” In its notice to delivery service partner owners, Amazon said Rivr’s technology, which includes a four-legged robot on wheels, will allow it to research and test how the devices can be integrated into delivery operations, including “helping [delivery associates] carry packages from delivery vehicles to customer doorsteps.”


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There can (still) be only one: Highlander is 40

The 1980s brought us so many terrific films, including director Russell Mulcahy’s sword-and-sorcery fantasy action film Highlander, starring Christopher Lambert as an immortal Scotsman who must battle others like him to the death until just one remains. The film spawned two direct sequels and two TV series (one live action, one animated), and a planned reboot has been kicking around Hollywood since 2008. But the original still stands tall as the best of the bunch, 40 years later.

(Spoilers below because it’s been 40 years.)

Screenwriter Gregory Widen was a college student at UCLA when he wrote the first draft of what would become Highlander for a screenwriting class. It was originally entitled Shadow Clan and partially inspired by Ridley Scott’s 1977 film about two swordsmen engaged in a longstanding feud (The Duelists). Combine that with Widen’s visits to Scotland and the Tower of London, with its impressive display of historical armor, and Widen had all he needed for his tale of dueling Immortals secretly living among us. He sold that first draft for $200,000—a princely sum for a college student—and a few revisions later, Highlander was ready for filming.

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Meta’s Lawyers Shut Down The Primary Source Of Pirated Quest Games

Meta’s lawyers successfully shut down VRPirates, which was by far the largest and most prominent source of pirated Quest VR games.

VRPirates was cracking paid VR titles from the Meta Horizon Store, removing the entitlement check system, and distributing them for free. The group even has a desktop PC tool on GitHub, called Rookie Sideloader, which allowed users to easily browse and sideload these cracked games to a connected Quest headset via USB (or wireless ADB). Worse, from a legal standpoint, the group was accepting financial donations from fans.

Earlier this month, Meta’s legal department issued VRPirates a formal DMCA takedown notice. According to VRPirates, Meta’s request made specific reference to Beat Saber, which it owns.

“As much as I hate to say this, they’re well within their rights”, a VRPirates developer wrote on Reddit.

In response to Meta’s legal notice, VRPirates says it has “shut down” all its file hosting servers, and publicly declared that they will “never come back”. Further, it says it will no longer accept financial donations.

The Rookie Sideloader PC tool still allows you to sideload APKs you download yourself, just as the Meta Quest Developer Hub and SideQuest do, but it no longer shows the VRPirates library of cracked content.

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Multiple developers of popular paid singleplayer Quest games tell UploadVR that they’re elated with the news, and that their internal metrics suggest that piracy was a significant problem on Meta’s platform.

Of course, fighting digital piracy can often be a game of whack-a-mole. For now, the collapse of VRPirates has essentially eliminated the public Quest piracy scene. But will another group emerge to take its place, or will the chilling effect of Meta’s legal takedown relegate Quest piracy to private spaces for the foreseeable future?