Two Thirds of Children in Ukraine Are Displaced Because of the War

Ukrainian Flag Child Kid Girl Portrait Ukraine

Over five million children are now in need of humanitarian assistance because of the war in Ukraine, with “consequences for children at a scale and speed not seen since World War II,” the United Nations’ children’s agency, UNICEF, said Tuesday. 

“Almost two out of every three children have been displaced by fighting,” UNICEF said in a statement. “

“It is one of the largest and fastest in recent memory,” Christopher Tidey, UNICEF’s Emergency Communication Specialist, told CBS News.

The grim assessment came as the Biden administration announced details of a new $700 million security package it is sending to Ukraine.

The essential needs of children and civilians generally – to get drinkable water and food – are also the focus of the U.N.

“I’m told that there is about 25 million tons of grain that is available to be transported and provided to humanitarian programs, as well as to those who are dependent on Ukrainian wheat,” Thomas-Greenfield said.

“All of the efforts that are being led by the Secretary-General and others to figure out how to provide for humanitarian quarters, how to provide for the removal of mines, and how to move forward on a ceasefire that would allow this essential food to get out to people in need is going to be a gargantuan effort,” she said.

Friday marks 100 days since Russia invaded Ukraine. Most of the children were killed or injured “in attacks using explosive weapons in populated areas,” UNICEF said. Russia has targeted civilian infrastructure, including at least 256 health facilities and one in six UNICEF-supported ‘Safe Schools’ in the country’s east.

Some children have been forcibly deported to Russia, “where children are placed in foster care or adopted in violation of international humanitarian law.” 

Two children killed daily on average in nearly 100 days of war in Ukraine: UNICEF

Two children killed daily on average in nearly 100 days of war in Ukraine: UNICEF

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Forbes India – 100 Days Of War In Ukraine: A Timeline

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Zelensky says Russia has abducted 200,000 children ? follow live



Source: TG Daily – Two Thirds of Children in Ukraine Are Displaced Because of the War

China Barred Russian Airlines

Global News

China has barred Russia’s airlines from flying foreign-owned jetliners into its airspace, the Russian news outlet RBK reported after President Vladimir Putin threw the aircrafts’ ownership into doubt by allowing them to be re-registered in Russia to avoid seizure under sanctions over Moscow’s attack on Ukraine.

Beijing has criticized Western sanctions but appears to be avoiding steps that might be seen as helping Moscow for fear of possible penalties against Chinese companies. 

Report: China bars Russian airlines with foreign planes

China has barred Russia’s airlines from flying foreign-owned jetliners into its airspace, the Russian news outlet RBK reported, after President Vladimir Putin threw the aircrafts’ ownership into doubt by allowing them to be re-registered in Russia to avoid seizure under sanctions over Moscow’s attack on Ukraine.

Continue reading on AP NEWS

Ukraine war: What support is China offering Russia?

The two have close economic and military ties – but could China offset the impact of sanctions?

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Source: TG Daily – China Barred Russian Airlines

Should a Firewall Be Part of Your Cybersecurity Strategy?

Digipost

When you and your employees are browsing the web and using apps that make your lives easier, you want to feel secure.

Therefore, you’ve probably invested in a variety of tools that promise to guard your corporate and private devices.

For individuals, the stakes are not as high as they are in corporate security, but you still want to protect your data with basic software.

With so many cybersecurity tools that are popping up left and right, it can feel overwhelming and confusing to choose the right one. If you’re not a cybersecurity expert, it’s really challenging to know if the software that you have truly does its job.

In such instances, cybersecurity leaves us with more questions than answers — making us question whether we’re protected at all.

Which tools do you really need to protect your devices from potential cyber-attacks?

While looking for answers, two of the most standard tools stand out as a must-have — the basic firewall and an antivirus.

But once you install a firewall, are your devices and your data truly safe? Do you need to pair it with anti-malware?

What is a firewall, how do you know whether you need it and that it does the job it promises. Also, how does it compare with the other software that protects you?

What is a Firewall Exactly?

A firewall is a basic software that defends your devices from a possible cyberattack. 

Essentially, it monitors the incoming traffic to discover whether it contains malicious code that could harm your computer.

It filters the data that is trying to enter your system and decides whether it could pose a threat to your device. A firewall is set for scanning the new threats that have already been recognized as a security issue.

If it discovers known malware during the scanning of your network, it will mitigate the virus — removing it even before it enters your system.

Depending on the firewall you get, it might also have features that are similar to other cybersecurity tools — such as antivirus or VPN. For companies that use the next-generation firewalls, it can also enforce security policies for social media such as Facebook.

How Can You Know if Your Firewall is Working? 

Some ways you can test whether your firewall does its job include:

  • Opening the control panel and checking if the firewall is operating on your device
  • Testing the security devices that you have with automated tools or pen testing 

Do You Need Both a Firewall and Antivirus Software?

This all depends on the firewall provider. Not all firewalls are the same, and some come with a built-in antivirus.

Most people download both a firewall and an antivirus because firewalls are specialized for monitoring incoming traffic and defending the network from the get-go. However, it might fall short in case malware finds its way inside your devices from external drives.

This means that if the virus enters your devices via a USB, the firewall that is monitoring the traffic coming from the internet can’t really detect and remove the malware from other sources.

An antivirus scans for possible threats that have already found their way to your devices, while your firewall is more focused on blocking the virus before it even gets a chance to enter the system and do damage to your computer.

Some consequences of an undiscovered virus could be that cybercriminals have access to your sensitive data or that it can spy on you for months without you realizing it.

Can You Have Too Many Firewalls?

Enterprises have security teams that set up layered security that can consist of more than one firewall. They have more users and a variety of different systems that must be protected against possible malicious traffic.

However, for individual users that don’t have a cybersecurity background or complex systems to protect, it’s not recommended to run more than one firewall at the same time.

Running multiple firewalls can cause mistakes and end up with both of your firewalls not working properly. If you have more than one firewall, run them separately.

But what if you already have a firewall on your computer, as Windows users normally do?

Windows users already have a firewall that is built in to protect them from malicious traffic. If you already have purchased an additional firewall and downloaded it to your computer, you might want to consider turning off the firewall that is provided by Windows when you run it.

However, in general, it is not recommended to turn off the firewall provided by Windows because that might make your network vulnerable and open to possible hacks. Cybercriminals could exploit this flaw in your system and use it to get into your devices.

Do you Need Both a VPN and a Firewall? 

Firewalls, in most cases, include a Virtual Private Network (VPN). To protect devices and conceal online activity, it reroutes your IP address, hiding your true location from the rest of the internet.

For companies that have remote workers, the combination of a firewall that removes malware and creates a secure private network is essential.

Having a VPN that creates a safe tunnel while surfing the web makes the firewall a great way to secure data and conceal web activity. 

Information in the tunnel that is created to hide your activity from the public internet is encrypted and protected.

Conclusion

A firewall is a versatile and basic tool that protects both individuals and large organizations.

It filters traffic when you’re online and ensures that malicious code is removed before it gets the chance to enter your system.

Depending on the version of the firewall you use, it can also have additional features that guard your data against prying eyes or even enforce security policies for social media.

To ensure that you get the most out of your firewall, check if it’s running in the background and ensure it doesn’t conflict with the firewall provided by Windows.

Written by Adam Eaton



Source: TG Daily – Should a Firewall Be Part of Your Cybersecurity Strategy?

The difference between functional and technical SAP modules and roles

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Systems Analysis and Program Development (SAP) was first developed in 1972 and has since become prevalent across software applications for enterprises and institutions alike. Today, an estimated 77% of global transaction revenue interacts with a SAP system. Through integrating operations for better efficiency, planning, and accounting, the system carries out numerous tasks that would otherwise have to be done manually, therefore saving time and labour costs.

Over the years, there have been many added modifications designed to enhance various aspects or ‘modules’ of the program. These distinct functionalities extend to, for example, sales, business intel, and finance management, among many others. At the time of writing, the total number of specific modules for SAP is 25. However, it’s perhaps more important to understand the program through its two main subtypes: functional and technical.

To comprehend the finer points of an already complex software application, it’s crucial to know the difference between these two categories. Not only that, understanding the distinction also illuminates which actions you need to take if you want to start using or improving your enterprise’s existing SAP program.

Functional SAP modules

SAP supports and replicates various business processes, and there are numerous modules the system uses that provide a ‘predefined’ functionality for specific activities and departments. Those predefined roles perform a routine programming function according to the software language. That way, the system can automatically carry out discrete actions like handling orders and inventories, analysing data, and human resources.

Some examples of these types of modules include Production Planning (PP), Plant Analysis (PA), and Materials Management (MM). The first two are involved with business planning and oversight, while the latter deals with supply-chain-related activities. 

Technical SAP modules

Technical modules are those applied to the logical arrangement of the system, otherwise known as the landscape. This back-end — that is, the part of the system unseen by users — is usually divided into three types of server Development (DEV), Quality Assurance (QAS), and Production (PRD). The main purposes of technical modules are to ensure the smooth working of the landscape. Production tends to be prioritised, due to it being the most frequently used.

One of the ways technical modules help the system is by permitting consultants to carry out particular maintenance duties. These may include fine-tuning the landscape, processing and downloading software updates, and dealing with any issues related to performance. 

The difference between functional and technical modules and roles

Unlike their counterparts, technical modules are not used to replicate business operations. Rather, they are there to support functionality, and so in one sense are less influential in the grand scheme of things, while still having an important purpose. 

These different modules also require distinct kinds of expertise from either functional or technical SAP consultants. That said, it’s not uncommon for technical and functional consultants to work together across these modules to solve problems, such as executing migrations. Understanding the difference between functional and technical modules is therefore vital to discern which SAP professionals to recruit, in order to upscale your operation. 

For example, MM roles are notably in demand in the current climate — this demands the know-how of functional consultants. Their unique responsibilities include identifying client assets, requirements, and gaps in their operations. They plan accordingly to provide solutions, such as installing a new module or organising a new migration. If you’re not sure what kind you need, relying on the expertise of a SAP-specific recruitment agency like Eursap can help you quickly identify the right module specialist for your system.

The most popular SAP modules right now 

According to Guru 99, the most sought-after consultants for SAP (other than Materials Management and Production Planning, which we already mentioned) are Financial Accounting (FI), Sales and Distribution (SD), Human Resources (HCM), and Basis/Advanced Business Application Programming (ABAP).

As you may already be able to tell, all but the final module — Basis/ABAP — fall under the functional category. IT professionals with a more technical bent would therefore do well to specialise in the SAP Basis program, whereas functional consultants have a range of focuses to choose from when thinking about how to progress.

Written by Lara Harper



Source: TG Daily – The difference between functional and technical SAP modules and roles

Bitcoin and Ethereum At Risk After Losing Vital Support Areas

Cryptocurrency

On-chain data shows increasing selling pressure, which could lead to more significant losses.

Nearly $300 million worth of long and short positions have been liquidated over the past 24 hours.

Bitcoin and Ethereum are bound for significant losses after losing vital support areas. Bitcoin would have to reclaim this critical area as support very quickly in order to have a good chance of rebounding.

The most significant support level for ETH sits around $730, where more than 13.31 million addresses bought over 13.25 million ETH over the last 24 hours, according to the Global In/Out of the Money model.

Bitcoin’s support appears weak, with no important demand wall underneath Bitcoin that could prevent it from incurring further losses, says IntoTheBlock’s In/out of the money Around Price model. The model does not show a lack of demand walls. Bitcoin would be unlikely to recover and enter a new uptrend until it forms a market bottom around $700 or climbs above $730 or $2,550. 

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The deepening chasm between the crypto evangelists and naysayers may never have been as stark.

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The same qualities that make cryptocurrencies go bust also explain why they refuse to die.

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How Crypto Disappeared Into Thin Air

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Source: TG Daily – Bitcoin and Ethereum At Risk After Losing Vital Support Areas

At Build 2022, Microsoft Takes AI to the Next Century

microsoft tech brand logo computer keyboard

I was in a debate last Friday on the technologies we thought would have the greatest impact in the 21st century. My choice was AI and, this week, Microsoft pretty much proved me right. At its annual Build conference, Microsoft introduced two major efforts. One was a new PC configured with four processors called Project Volterra. It’s impressive, though initially it’s focused on creating ARM-native applications so that ARM PCs (the new computer is ARM-based) can perform at their full potential instead of being held back by the current required use of an X86 emulator. The four-processor configuration is new and consists of a CPU and GPU from Qualcomm, while the Neural Processing Unit (NPU) and Azure Computing Unit (ACU) are unique additions from Microsoft.  

The other major announcement, highlighted by an offering called GitHub Copilot, was a massive pivot for AI to be focused on making developers more productive and doing things you and I would like to be done by AI instead of delegating AI power to sales or weapons where a lot of the current focus unfortunately resides  

Let’s talk AI this week. 

GitHub Copilot

GitHub Co-Pilot is one of those tools that could truly change the world because it potentially makes coding available to people who don’t have much coding experience, and it is evolving into a tool that could work with no coding experience. 

Currently, it can look at the code you’re writing and, like autocomplete for words, autocomplete the line of code once it figures out what you want to do. When coding, there is lot of work that is largely repetitive and has to do with just getting access to the data or providing a UI (user interface) for the application. Much of this can be done by an AI because it’s simply repetitive and follows predictable paths. Co-Pilot is a critical step to eventually creating AIs that could do most coding.

Microsoft isn’t the only company working on this, Google’s DeepMind team has demonstrated something very similar, but Microsoft is making its offering available this summer to developers. The positive productivity impact should be significant.  

Codex Revolution

But in Build Afterhours there were some even more interesting AI applications. For work, it was kind of a magical marketing tool that would write a paragraph of collateral after just seeing the four or five words. Now I’m pretty sure you’ll also need a plagiarism detector as part of this effort because if almost everyone begins using this tool there will be a tendency for the AI to craft nearly identical paragraphs from near-identical common initial marketing sentences. But we’ve had plagiarism detectors for years and they shouldn’t significantly hamper releasing an offering like this.

Even more fascinating was a project code named “Doll-E”, pronounced Dolly, that was created partially through the OpenAI Consortium. It consisted of a classroom of young kids, third or fourth graders who would describe the invention they’d like to build to help improve the world. Doll-E would then create a compelling picture, cartoonish at this stage. Tools like NVIDIA Canvas could be layered on to transform that image into something far more photorealistic. It was fascinating to watch these kids describe a concept and then see what looked like an artist’s rendering of it.  

They also showcased another codex AI application where they queried the web, the application found the best-related article, identified the key sections tied to the query, then summarized the answer far more completely than any Digital Assistant is capable of today.  And finally, they showcased how an AI could improve Minecraft by writing code invisible to the user that gives the game more capability depending on what the user wants to do.  This last showcases how you might turn a user into a coder without that user realizing they are writing code. That is some crazy future stuff right there.  It suggests a future where the best coders never write a line of code, they are just best at communicating with the AI that does write the code.  One thing for sure, in the future, a lot of us will need to improve our communications skills.  

Wrapping up:

While Microsoft had a lot of interesting things at its Build conference this year, the two things that jumped out the most were the revolutionary new hardware project for ARM developers initially called Project Volterra which will have substantially enhanced AI capabilities. 

The second was AI advancements that could make all of us more productive, classrooms more interesting, and begin to craft the next generation of human and machine interfaces based on natural language that will reward those who can communicate accurately, completely and with high integrity.  

In the future, we’ll talk with our computers. At Build this year, Microsoft showcased significant progress in turning the user experience from requiring us to learn how to work with computers to creating a massive ecosystem where computers must learn to communicate with us.  The highlights of Build ranged from these hardware and AI announcements and demonstrations to a massive influx in collaborative capabilities designed specifically to help remote workers. If you missed the show, you could still watch the videos. 



Source: TG Daily – At Build 2022, Microsoft Takes AI to the Next Century

Step-By-Step Guide On What To Do When You See The Nissan Service Engine Soon Light

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Is your Nissan Altima or Frontier showing a check engine light? It’s frightening to see an engine warning light appear on your dashboard, especially when it isn’t before.

Common Reasons for Nissan Engine Lights

Gas Capacity

The gas cap may be missing, broken, or loose. Gas cap problems can lower fuel pressure, allow fuel vapors to escape, and reduce fuel economy.

Failure of the Catalytic Converter

With higher mileage vehicles, your catalytic converter may eventually become clogged with materials. The catalytic converter is an essential part of the emissions system by removing toxic carbon monoxide. Failure or blockage of the catalytic converter could have a severe impact on fuel economy and vehicle performance.

Fouled Spark Plugs and Spark Plug Wires

Spark plugs produce a spark that ignites the air and fuel mixture in the engine, which allows it to start and run. You will eventually need to replace your spark plugs and spark plug wires. Spark plug wires and spark plugs that are defective can reduce fuel economy and performance and even stop your engine from running. People have even bought a remanufactured Nissan engine before thinking the engine had failed because of bad spark plug wires. 

Faulty Oxygen Sensor

Your oxygen sensor may need to be replaced due to prolonged exposure to hot exhaust gases. The oxygen sensor provides vital information that the ECU needs to know about the air-fuel mixture. An incorrect oxygen sensor could cause the computer to provide too much fuel or not enough fuel for your vehicle. A low fuel level can lead to engine failure. An engine that has too much fuel could cause excessive smoke and odor.

Faulty Mass Air Flow Sensor

The Mass Air Flow sensor (MAF) can fail if it is exposed to polluted or particle-rich air. The MAF sensor, like the oxygen sensors, measures the air entering the engine. It also helps ensure the correct air-fuel mixture. Failing MAF sensors can lead to engine misfires, which can cause poor fuel economy, performance, or more damage.

What to do When a Nissan Check Engine Light Comes On

We recommend that you visit an authorized service center whenever your Nissan’s check engine light illuminates. Trained technicians will diagnose the problem and make repairs. They are also equipped with the latest diagnostic equipment to quickly diagnose and repair Nissan OBD-II trouble codes.

OBD-II Trouble codes

Follow these steps to retrieve Nissan check engine light codes using an OBD II scanner tool:

  • Connect the scan tool to the 16-pin data link connector (DLC), located under the steering column. You may be able to remove the cover from the connector.
  • Turn on the ignition.
  • To access Diagnostic Trouble Codes (DTC), please refer to the instructions provided by your scanner manufacturer.

If your vehicle experiences a problem, your On-Board Diagnostics system (OBD) will trigger a code that can be used for diagnosing the problem. You can search for common OBD-II trouble codes if you have an OBD-II scanner.

Click here to see a complete list of OBD-II scanner codes.

You can determine the cause of your Nissan’s check engine light problem by looking at the behavior. Here are some examples of real-world situations to help you understand what to do next.

  • Only certain conditions will cause the check engine light to come on.

    You should be able to see any performance changes in your vehicle if the check engine light comes on intermittently. You should not drive your vehicle for more than a few minutes until you can bring it in for service. You risk your vehicle will stop starting.

  • The check engine light is always on

    The vehicle’s onboard diagnostics system has detected an issue and must be repaired. Even though your vehicle may appear to be in good condition, it is best to have it serviced as soon as you can to avoid any further problems.

  • Check engine light on.

    There is a performance problem. If your vehicle is experiencing a decrease in performance, it may be entering a “limp mode” to avoid further damage. To prevent further damage to your engine, take the vehicle to our service center immediately.

  • While driving, the check engine light blinks

    The light flickering light in the first situation is not to be confused. If your check engine light blinks continuously, it is usually a sign that there is an issue with your vehicle. You should pull over as soon as possible. To be safe, we recommend that you have your vehicle town to our facility if you live far from it.

The bottom line

The check engine light can go on for many reasons. You should bring your vehicle in immediately if the light turns on. Flashing lights are more dangerous. It is possible for a Nissan engine to continue to be driven in this state, which could cause very expensive emission repairs.

Written by Alan Parker



Source: TG Daily – Step-By-Step Guide On What To Do When You See The Nissan Service Engine Soon Light

Understanding Hacking & How To Protect Your Business From Breaches

cyber security spyware

Experts predict that the cost of cyber breaches is going to rise‌ to $10.5 trillion by 2025. Companies that have experienced a cyberattack know that these attacks also damage their reputation when a breach goes public and can waste time and effort in lawsuits that follow. 

Also, they’ve become aware that anyone can be a victim of a cyberattack — even those that have already been targeted. As the FBI director Robert Mueller reminds us: “There are only two types of companies. Those that have been hacked, and those that will be.”

For those that don’t know a lot about hacking, the possibility of a cyber breach can cause a lot of anxiety. Others might not think about ‌data breaches until they become the next victim of the attack.

How do cybercriminals actually hack your organization, which tools and software do you need to protect your business, and how can you manage your security all year round?

How Does Hacking Work?

In a nutshell, hacking essentially involves discovering the weaknesses of an organization and exploiting them. Once a flaw is found, hackers can use it to get into your system, gather information, or halt access to your network.

Vulnerable points can include a lack of software that protects the company, leaked credentials on the dark web, an IT team that doesn’t properly use the security tools, or employees that need basic cybersecurity training.

Those that aren’t cybersecurity experts might imagine hacking to be like something they’ve seen in the movies — typing the “magic” code really fast while opening multiple tabs. 

However, while coding is part of hacking, cybercriminals are more likely to start by exploring what they can find out about your organization on the internet and use what they have at their disposal.

Not every hack is personal. Cybercriminals might target your organization because it’s easy to target you. They may have already found leaked passwords of your employees, which they can use to gain access to your system.

Besides gathering information that is easily available online, there is also a technical aspect to hacking that requires written code.  

Cybercriminals that are more knowledgeable write unique code to target the organization in question. Hacking techniques can also easily be found and copied — giving even those that are less tech-savvy means to conduct a cyberattack. 

For example, they might download pre-written code, target the victim, and run the malicious code.

How to Set Up Strong Cyber Defenses

Strong cybersecurity has more than one software to protect the company, an IT team that manages the security tools, and clear protocols that describe what to do in case of attacks.

As a small business or an individual, you’ve probably installed a basic Firewall and anti-malware. They will protect you from known common attacks such as phishing and adware (ads that contain viruses).

For a scaling organization that keeps adding new tools and technology, security is more complex. You might need different tools to protect the cloud that allows remote employees to connect to your devices, or software to guard developing applications.

Another feature of every strong cyber defense strategy is that it’s properly managed. Companies that have a lot of tools to protect their companies mostly have IT teams or additional cybersecurity experts for that exact purpose.

Teams ensure that your security tools work and pay attention to high-risk flaws in the system that can appear at any time.

Protocols are also important in cybersecurity. In case of an incident, your employees should know what to do, but they should also have the guidelines that help them manage systems daily.

How to Better Manage Your Security 

Installing antivirus software is not enough. Your organization is continually changing and developing. Any new updates or logins from your employees might cause a vulnerability in the system.

Your network changes in minutes and has to be managed to keep up with frequent alterations within the system. All the tools that you have for protection need to work properly and be regularly updated when new threats or flaws are discovered.

Keeping up with the latest threats that have been described in the databases such as MITRE ATT&CK Framework and discovering potential risks within your system are key to successful security management.

Management of the security was once only done manually. Nowadays, you can delegate the task of security management to strategies such as Attack Surface Management

Most companies combine artificial intelligence that can mitigate known attacks and IT teams that can detect and patch up flaws within their system — as well as defend the network against more sophisticated attacks. 

Attack surface refers to everything that can be targeted during the hacking attempt — including your cloud storage, remote employees’ endpoint devices, and even corporate emails. 

Management of the attack surface includes three steps: 

  1. Discovery — that includes scanning for potential threats, flaws, and intelligence that are leaked online
  2. Analytics — the step that compares your attack surface 24/7 to scan for any anomalies within the system
  3. Mitigation — the last step in the attack surface management, in which the malware is removed from your devices and all the flaws in the system are patched up

Finally, the Attack Surface Management tool generates reports that highlight the high-risk flaws or threats that could turn into incidents. 

Conclusion 

Insight into what a hacking attempt might look like is important because it helps you understand what the next logical steps are for the cybersecurity of your company.

Fool-proof security is a layered one. Choose protective software that covers all of your devices and technologies that can be vulnerable, as well as an IT team that is trained in cybersecurity and can manage all the tools that you have at hand.

Once you have all the protective software and people who look over them, you have a network that is ready to successfully defend itself from cyberattacks and possible data breaches.

Written by Adam Eaton



Source: TG Daily – Understanding Hacking & How To Protect Your Business From Breaches

Why is Instagram Essential for your Digital Marketing Campaign?

instagram-app

Instagram stands out from other social media platforms because of its visual aspect. You can even use Instagram panel if you are looking to do digital marketing through Instagram and TikTok then we suggest you use TikTok reseller panel. As a result, if you have a business that can develop visually engaging material, Instagram is the best place to market it. Creating a well-thought-out digital strategy will help you stay focused on your objectives and engage your audience more effectively. Furthermore, nothing compares to this social media platform, where the majority of users spend the majority of their day as well as night. Instagram may help you attract the right customers, provide them with the correct information at the perfect moment, and showcase your product to potential customers. a lot of different business owners use Instagram as part of a successful digital marketing campaign. Nevertheless, here is why Instagram is essential for your digital marketing campaign?

Keep an eye on your metrics

Keep track of how many people like and comment on your Instagram posts. What are the most popular types of posts among your followers? You will have access to the insights and activity logs if you have an Instagram business account. It allows you to present a thorough picture of your entire Instagram marketing approach. By utilizing Instagram for digital marketing, brands may achieve remarkable results and establish a distinct online personality. There are a lot of different Instagram marketing agencies that can help you in creating a digital media marketing strategy and transform your brand’s personality.

Marketing with Influencers

It’s one of the best strategies to increase your Instagram following. Marketing with the influencers used to be so hard and expensive since these celebrities used to charge extremely high prices and not everyone was able to afford it. however, nowadays, new influencers do not charge that much, and marketing your brand has become easier.

Add an Instagram feed to your website.

The idea of embedding the Instagram feed on your website is appealing. It’s a fantastic way to exhibit social proof and earn user trust. It also enhances your website’s user experience by allowing you to create a magnificent Instagram Hashtag Feed that displays real-time user-generated Instagram posts. Several top digital marketing services can help brands integrate Instagram feeds into their websites.

Prioritize quality over quantity.

With millions of photographs uploaded on Instagram every day, marketers become a little panicked and share more images than necessary, reducing quality in the process. To capture attention and create engagement, each photo and video you upload as a brand must be smart, faultless, and of the greatest quality. So it’s time to start using Instagram for digital marketing, but only in a strategic way.

The Final Words

After reading the post about why is Instagram essential for your digital marketing campaign, you now have all the necessary information to understand why it is really essential. as a business owner, it is your responsibility to take all measures in order for your business to grow.



Source: TG Daily – Why is Instagram Essential for your Digital Marketing Campaign?

The Importance Of Social Media Marketing

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Social media has become an essential platform, where the platform is utilized as a powerful tool for digitally promoting your business and products.  As a social media firm, you will have to generate some significant leads. Furthermore, there are a lot of different ways in which you can use social media platforms to market your business, including but not limited to using an SMM reseller panel. Nevertheless, here are some of the points on how important social media marketing is to businesses.

Product And Service Promotion

One of the most essential point on how social media marketing is important to businesses is that it can help your business as well as other businesses as well in their product as well as service promotion. As a business owner, showcasing your products or services is quite essential in order to survive in your respective industry or earn profits. Social media marketing can help you achieve it in very less time since you can even post images of your products so that your potential customers can see them. Doing so allows your potential customers to see what kind of products you have.

Boost Your Brand’s Awareness

Another main point on the importance of social media marketing to businesses is that it can boost your marketing. This can be accomplished through effective social media marketing. As a result, you will not only increase engagement on your social media profiles, but you will also increase the likelihood of potential clients becoming purchasers.

Develop Relationships With Your Prospective Customers

One more essential point on how important social media marketing is to businesses is it enables businesses to develop relationships with their potential customers. It then goes on to play an important part in the business. This method has to be one of the most effective techniques to learn more about the potential customers in different industries.

Increase your overall return on investment

Because the cost of advertising on these social media forums is often cheaper than the return, you can boost your return on investment by using social media marketing and advertising. There are a lot of benefits of using social media marketing for businesses, one of them is that it can help you increase your ROI which is the return on investment. as a business owner, it is your responsibility to make sure that you cut costs in any way possible, and social media marketing can help you achieve that.

The Final Words

After reading the post, you now know everything about social media marketing including but not limited to how important it is to business owners in marketing their brand or any certain product. Due to advancements in technology and the internet, business trends have drastically changed over the past few years. Nowadays, social media platforms are quite essential in marketing your brand since everyone uses these platforms.



Source: TG Daily – The Importance Of Social Media Marketing

CEO of Everest Business Funding Scott Crockett Provides Tips to Improve Your Personal Finance Management

Money Dollars Success Business Finance Cash

If you don’t consistently manage your personal finances, you could see your income disappear right before your eyes. As founder and CEO of Everest Business Funding Scott Crockett says, small expenditures here and there add up, eating away at the extra income you may have without you even noticing.

Even if you believe you are managing your personal finances well, there are always steps you can take to improve your financial standing. If you’re looking to control your finances better and put yourself in a more advantageous economic situation, follow some of the tips below.

Create a Budget

The first step in any money management plan is to create a monthly budget. This financial plan will help you see how much money you bring in and how much you spend on expenses monthly.

After you list all your recurring expenses — housing, food, transportation, etc., you can create spending buckets where you want to allocate your funds. This could include long-term retirement savings, short-term spending savings, and discretionary funds.

A budget will help you adjust your money to your lifestyle and show you areas that you might want to cut back or change.

Track Spending

Creating a budget in and of itself won’t improve your personal finance management. It’ll only provide you with a roadmap to do so. 

If you want to handle your personal finances better, you need to track how much you’re spending each month. The best thing to do here is to approach this on a multi-month basis.

For example, track your expenses to the penny over the next three months. Then, categorize your spending based on the buckets you created in your budget. Finally, match the actual numbers up to what you projected in your budget.

Do they match up? If not, what categories are off, and by how much? 

By tracking your expenses, you’ll be ensuring the budget you set is realistic. It’ll also help you identify areas where your money may be flying out the door, such as ordering takeout too many times a week.

Reduce Extra Expenses

Almost everyone has extra expenses they can cut back on. Tracking your spending will help you identify those expenses.

One of the most common culprits today is monthly subscriptions. These expenses can add up quickly, from streaming services to credit monitoring to any other membership.

Are you using all of the subscriptions you’re paying for each month? If not, cancel them to save some money.

Build an Emergency Fund

Even if you create a solid budget and always stick to it, there will still be unexpected expenses that arise from time to time. To help ensure that your financial plan doesn’t get thrown off the rails when these surprises happen it is vital to have an emergency fund set aside.

Scott Crockett suggests that you should have anywhere from three to six months’ worth of expenses set aside in a separate savings account that you can access quickly if you need it. This will help cover expenses should you lose your job, get sick or injured, or need to make a fast home improvement.

It may take time to build this emergency fund, but that’s OK. 

About Scott Crockett

Scott Crockett is the founder and CEO of Everest Business Funding. He is a seasoned professional with 20 years of experience in the finance industry. Mr. Crockett’s track record includes raising more than $250 million in capital and creating thousands of jobs. Scott has founded, built, and managed several finance companies in the consumer and commercial finance sectors.



Source: TG Daily – CEO of Everest Business Funding Scott Crockett Provides Tips to Improve Your Personal Finance Management

AMD Finally Gets a Top Tier Gaming Laptop with the Amazing Alienware

AMD Ryzen

For much of its existence, AMD has been known as the alternative vendor for X86 and has largely been positioned as a cheaper, lower-performing alternative to Intel. But in a number of areas over the last several years, the two companies have traded places in terms of performance and capability, most notably on the laptop front. PC Magazine called out AMD’s latest 6000 series of processors for laptops as “The Ideal Chip for Ultraportable”.  

However, even though AMD is now more than competitive with Intel, it still lagged Intel in the gaming segment and still lags in SKUs but, this month, it finally captured the Alienware SKU from Dell, the top PC gaming company. The resulting laptop is an impressive showcase of AMD’s new market leadership and Alienware’s segment dominance. I expect this system had something to do with Frank Azor who moved from Alienware to become one of AMD’s top executives recently.  

Let’s talk about why the new Alienware m17 R5 with AMD Advantage is potentially a portable gaming game changer this week.  

New hybrid-work laptop spec

Thanks to the Covid-19 pandemic many, if not most, of us are still largely working from home. Even though we may need to return to the office at some point, it seems unlikely most of us will ever again work a full 5 days a week in the office. In addition, the transition from travel to using tools like Teams, WebEx, and Zoom is now entrenched, meaning much of our need to travel to meetings and events has been significantly reduced. 

So a laptop form factor that is closer to a portable desktop computer in terms of screen size and performance than the ultraportable laptops that dominated the market before the pandemic would be most welcome. For those of us who work mostly from home and only occasionally go into the office, a 17-inch product with decent performance will likely be better than your typical 13-inch ultra-portable.  

For gaming, a larger, more powerful laptop has been preferred for years but now similar specs also seem better for those of us working from home.

The Alienware m17 R5 AMD Advantage Laptop

On spec, this is an amazing product. It uses up to an AMD Ryzen 9 6900H and top-end AMD Radeon RX 6700M graphics with up to 64GB of memory, up to 4TB of fast NVMe M.2 storage, and a up to a display that supports both FreeSync, G-Sync, NVIDIA Optimus and a 360Hz refresh rate with 1ms of latency. Obviously, this laptop could give a high-end gaming desktop computer a run for the money.

At a little over seven pounds (3.3 kg), it isn’t light, but it is a lot lighter than the 10 lb+ products that used to dominate the mobile gaming segment. This isn’t a cheap date but, fully configured, you should still be around $3K which isn’t bad for a top-of-the-line, fully configured gaming laptop from Alienware.  

Unlike earlier Alienware offerings, the design looks more like a business than a gaming laptop, which helps you get away with using it for work though, in person, this laptop has massive cooling ports that certainly showcase its performance roots. Tom’s Guide indicated this would be one of the most powerful laptops of the year.  

While this laptop can be configured in several ways and has a more reasonable starting price of around $1,500, it is the AMD Advantage version that likely should be the highest performing given the unique synergies in that configuration between the major components.

Wrapping up: AMD breaks into top tier gaming

With the announcement of availability for the Alienware m17 R5 AMD Advantage laptop, Alienware has stepped up to using AMD’s leading technology to create a gaming laptop that should give those working, studying, and especially gaming at home the product they need with the components and screen size that best fits this new hybrid form of working. It’s more subtle than many other Alienware products, but it’s still distinctly Alienware. This product should help the market realize just how far AMD has come and better showcase it as a market leader than any other laptop product.  

Dell/Alienware have clearly created an amazing product with AMD’s assistance, and it could well evolve into a much deeper relationship between the two companies and provide even more interesting gaming products for the future.  



Source: TG Daily – AMD Finally Gets a Top Tier Gaming Laptop with the Amazing Alienware

Canada to Ban Chinese Telecoms From 5G Network

Huawei

Canada said it will move to ban Huawei and ZTE from providing 5G services in the country.

The US and many of its allies have expressed strong concern in recent years about Huawei’s global expansion.

There are concerns that the company has ties to China’s military and facilitates Beijing’s cyber espionage.

The US had long urged Canada to join the other members of the Five Eyes intelligence-sharing network to ban Huawei from their domestic telecom networks.

The UK and Australia have imposed restrictions that prohibit the Chinese company from operating in their markets. Huawei’s network equipment is used by a number of large Canadian telecommunications companies.

Canada to ban Huawei, ZTE 5G equipment, joining Five Eyes allies

Canada on Thursday said it plans to ban the use of China’s Huawei Technologies and ZTE 5G gear to protect national security, joining the rest of the so-called Five Eyes intelligence-sharing network.

Continue reading on CNN

Meng Wanzhou flies back to China after deal with US prosecutors

Meng boarded a flight to Shenzhen, returning to China for the first time since her arrest in Vancouver in 2018

Continue reading on the Guardian

UK ban on Huawei prompts calls for tougher EU approach



Source: TG Daily – Canada to Ban Chinese Telecoms From 5G Network

Russia Likely to be Cut off From Global Energy Markets

Russia Russian flag

Russia will likely be shut out permanently from global energy markets once Europe can operate without the country’s oil and gas, energy executives said.

Comments come as the EU edges closer to a phased-in embargo of Russian oil, which the US has already banned.

European countries are also looking to reduce their reliance on Russian natural gas by sourcing it from elsewhere. Liquefied natural gas producers in Australia can help fill demand in Asia once Russia is eventually out of the trade loop, Meg O’Neill, CEO of Woodside Petroleum, said at an energy conference in Brisbane Tuesday, according to the Financial Times. The world won’t allow Russia to return to global markets unless President Putin has a “change of heart,” Kory Judd, director of operations for Chevron”s Australian business said at the Tuesday conference, which is unlikely to happen, he said.

The move has not been an energy move, it was a social move as people have recognized the destructive nature of the conflict, he told the FTSE. The comments come as Europe edges closer than the U.S. and EU edge closer to an oil embargo of its own oil and natural gas embargo of the EU is already banned from global markets.

Russia will likely be shut out permanently from global energy markets, top oil execs say

“What has happened is so shocking … that I think they will not be lulled into complacency around acquiring energy from Russia in the future.”

Continue reading on Markets Insider

The Inevitable Decline Of Russia’s Oil Industry?

Xi turns on Putin: Green energy production set to soar as China moves to REPLACE Russia

A NEW report shows that China has massively ramped up its production of renewable energy, which could help end the world’s reliance on Russia’s exports.

Continue reading on Express.co.uk



Source: TG Daily – Russia Likely to be Cut off From Global Energy Markets

Former Russian Spy Claims Putin is Very Sick

Putin Politics Kremlin Russia Government

Russian President Vladimir Putin underwent surgery to remove fluid from his abdomen, an anti-Kremlin Telegram account claims.

The claims have not been verified, and the Ukraine war has been marked by apparent propaganda efforts by both sides.

In April, Russian investigative outlet The Project reported that Putin has been regularly visited by an oncologist and speculated that the leader was suffering from thyroid cancer. The report also included a laundry list of other ailments facing the supposed strongman, from hockey injuries to back pain from an equestrian incident, according to The Project.

The channel claimed last week that the Russian president had prerecorded footage in an attempt to cover up future surgeries and was planning on using body doubles if need be. In addition to the claims, it also claimed that Putin is said to bathe in blood extracted from deer antlers as an alternative therapy in the Altai region of Russia, which is believed to rejuvenate the skin and improve the cardiovascular system and rejuvenate his skin.

The reports do not appear to be verified by any of its own experts or by Russian media outlets.

Putin ‘had surgery to drain fluid from abdomen in cancer scare’ – insider

VLADIMIR Putin had emergency surgery to drain fluid from his abdomen, forcing the Kremlin to manipulate footage of a recent TV appearance, a Kremlin insider has claimed.

Continue reading on The Scottish Sun

Does Putin have Cancer? Rumors intensify over Russian Oligarch’s remarks

The Russian president has faced scrutiny over his health condition with speculation growing that he is seriously ill.

Continue reading on Newsweek

‘Fake Putin with big head’ used to cover up president’s ‘secret surgery’

Putin’s head appeared to be too large for his body at a meeting held the day after it is claimed the president underwent surgery to remove fluid from his abdomen

Continue reading on Dailystar.co.uk



Source: TG Daily – Former Russian Spy Claims Putin is Very Sick

North Korea Ramps Up Covid Response as Reports of Fever Surge

corona-coronavirus-digitization-virus-covid-19

North Korea has reported another large jump in illnesses believed to be COVID-19.

The government mobilized a “powerful force’ of soldiers to distribute drugs and deployed thousands of health workers to help trace new infections.

The North’s anti-virus headquarters said on Tuesday that another 269,510 people were found with fevers and six people died. The total tally of people who became ill with fever since late April to 1,483,060 and its deaths to 56. North Korea’s virus response is mostly isolating people with symptoms at shelters, and as of Tuesday, at least 663,910 people were in quarantine.

The outbreak is almost certainly greater than the fever tally, considering the lack of tests and resources to monitor and treat the people who are sick. In addition to lacking vaccines for its 26 million people, North Korea also grapples with malnourishment and other conditions of poverty and lacks public health tools, including antiviral drugs or intensive care units, which suppressed hospitalizations in other countries.

 

North Korea reports another fever surge amid COVID-19 crisis

SEOUL, South Korea (AP) North Korea on Tuesday reported another large jump in illnesses believed to be COVID-19 and encouraged good health habits as a mass outbreak spreads through its unvaccinated population and military officers were deployed to distribute medicine.

Continue reading on AP NEWS

North Korea reports first COVID-19 outbreak, imposes nationwide lockdown

North Korean dictator Kim Jong Un has imposed a nationwide lockdown to control his country’s first acknowledged COVID-19 outbreak of the pandemic.

Continue reading on Fox News

There?s One Reason Kim Jong Un Is Loving North Korea?s COVID Outbreak

The spread of COVID-19 in North Korea is not all bad news for leader Kim Jong Un. By locking down the entire country, he can assert the power of his regime as never before. He has the authority to arrest anyone perceived to have broken the rules for any reason, whether in quest of food or the need to see a friend or to look for medicine. He can also blame the scourge on a network of health officials. Their survival is now in jeopardy

Continue reading on



Source: TG Daily – North Korea Ramps Up Covid Response as Reports of Fever Surge

Which Catcher’s Set is Right For You?

baseball catcher

Did you know that approximately 15% of US children play baseball?

This may not sound like a lot, but it beats out a variety of modern sports. Baseball is still America’s national pastime.

Almost every child on the diamond spends some amount of time dreaming of being the catcher. They want to wear a full catcher set of gear, loaded up with protection, and be involved in every pitch. Being a baseball catcher can be a lot of fun for a young child who needs to be more engaged with the game while on defense.

There is so much baseball equipment available for the modern baseball player that can be overwhelming to know where to get a catchers set for your team.

In this article, we will walk you through everything you need to know about finding the right catcher set for you.

Head Protection

Ultimately, the most important thing to protect is the head. With fastballs coming in at the youth level all the way up to 90 mph, it’s important to make sure that you are putting safety first.

Even a slight foul ball off the tip of the bat can be redirected away from the mitt and toward the head. You want to make sure that you find helmet options for your catchers set that provide the maximum certifications for protection.

You’ll want to make sure that whatever mask you choose has a full metal covering that still allows for good visibility for pitches coming to the plate. You also want to make sure that there is good shock distribution and foam padding that will protect the player in the event of a foul ball.

Throat and Chest Protection

In the same way, having throat and chest protection also protects sensitive areas of the player’s body in the event that a ball is tipped off the bat and redirected toward the catcher. Most catchers will be in a downward-facing position with some degree of protection provided to the throat from the end of the facemask.

However, it’s still important to have a dedicated throat protector in the event of a missed catch. Chest protectors should also have significant padding that begins to extend over the shoulders and onto the arms.

Knee Protectors

Finally, knee protectors are important to any catcher who is serious about being mobile for curveballs into the dirt. The ability to immediately drop to the knees to put the body in front of a ball that is bouncing in front of the plate is essential.

You can also find knee protectors that have padding to protect the catcher from extreme angles of sitting so that knee damage doesn’t build up over time. This is not always seen in Major League catchers sets, but it is very important at the younger levels of the game.

Finding the Right Catchers Set for You

At the end of the day, the right catchers set will factor in a combination of cost, protection, comfort, and mobility. If you can find a set of equipment that maximizes each of these factors based on your needs, you’ll be well protected and ready for an enjoyable season out on the diamond.

If you enjoyed this article about baseball equipment, please check out the other articles on our blog!

Written by Jake Gibson



Source: TG Daily – Which Catcher’s Set is Right For You?

IBM Think: Reflecting a Changing World

IBM

IBM Think is one of the oldest customer communications events in the technology segment. The name “Think” goes all the way back to Thomas Watson Sr. when he was a sales manager for the National Cash Register (NCR) company.  He used it to advise his employees that, to be successful, they needed to use their heads, not their feet, so they optimized their time, effectiveness, and increased their sales close rates.  It became the tag line for the then new, and now over a century old, company.  

Over time, IBM has been exemplified as a firm that followed Thomas Watson Jr.’s advice of being willing to change everything but who you are. The full quote was from a 1962 speech that Thomas Watson Jr. gave at Columbia University in New York City to an audience of future leaders, and it is worth remembering here because it’s a rule that every company should take to heart if it wants to survive the test of change that comes with time.

“I firmly believe that any organization, in order to survive and achieve success, must have a sound set of beliefs on which it premises all its policies and actions,” Watson told the audience at Columbia. “Next, I believe that the most important single factor in corporate success is faithful adherence to those beliefs. And finally, I believe that if an organization is to meet the challenges of a changing world, it must be prepared to change everything about itself except those beliefs as it moves through corporate life.”

Changing the game

In the face of change, there are companies that respond to it and those that drive it. Historically, IBM has been one of the former. Since it nearly collapsed in the early 1990s, it has drifted to the latter. It’s far harder to follow fast technology companies than to lead them.  Current IBM leadership is attempting to transition back to that kind of leadership but while that has proven elusive, this transition is critical to IBM’s long-term growth and performance. That effort was showcased at IBM Think this year

IBM’s efforts in quantum computing both showcase how hard it is to transition back to market leadership and the company’s commitment to doing so. IBM has transitioned into a very different company over the decades since its near-collapse, embracing concepts like Open Source, being one of the leader’s driving diversities in the industry, and having leading programs focused on helping ex-military, minorities, and especially highly qualified women who had to leave the workforce due to family needs that now want to return.  

It is also aggressively working with public/private partnerships and Apple technologies like blockchain, AI, and Cloud to address problems like food security, water shortages, and security across a variety of industries and focusing on this decade’s problems. Getting more people to participate in this new creator’s economy is critical to the future, and IBM supports those efforts both directly and with partners because they are critical to IBM’s and the industry’s future. If you can address problems like the inequity in homeownership and farming inefficiencies, you can do well by doing good, which has been a consistent part of IBM’s culture going back to its founding.  

Wrapping up:

At Think this year, we saw IBM’s focus on solving the world’s critical problems, not just improving its financial performance.  

The world is increasingly defined by conflict, and tech firms like IBM are focused on improving human existence rather than putting it at risk. This vision is spreading through the technology segment thanks to firms like IBM. Supporting this vision is critical to creating a better future for us and our children. 

At IBM Think this year the biggest takeaway was the creation of hope for a better future, something I think we could all use a lot more of as we live through some of the most dramatic socio-political and technology changes the world has ever experienced. 



Source: TG Daily – IBM Think: Reflecting a Changing World

Data Anonymization: Best Practices & Advantages

pexels-fox-3829230

In today’s massively digitalized world, data translates to power. Just like in the James Bond movies, everyone does anything to hold on to their data, thus their identity. They don’t want to be known or seen. All these precautions and procedures employed in keeping these identities secret is what anonymization is all about. 

Personal privacy is a topic of growing concern for businesses and consumers alike. With more and more services going online and with the rise of personalization in marketing and product recommendations, businesses are always looking for smarter ways to use data. 

But these innovations cannot ignore the security of data storage and privacy protection guidelines from GDPR or CCPA. If brands are going to leverage customer data, they have a responsibility to protect it, and data anonymization is what they need to keep it safe and well.

No big-name company brand wants to be a negligent or accidental offender. What’s more, a guarantee for data privacy compliance is a sure way to build consumer trust, just like a data breach can be a dead-cert way to lose a hard-won positive status.  

Data Anonymization: how does it work? 

Data anonymization is the process of permanently hiding data in obscurity. It removes any identifiable feature that links a data set to the owner of the data. Technically, it’s a process of altering data – by encrypting key identifiers – to obscure identification and provide faster data movement between systems. For example, a financial institution may encrypt the address, the name, and other personally identifiable information (PII) of their users while transferring a compilation of their daily savings. In doing so, limited exposure to the data prevents attackers from tracing them to actual users. 

At the same time, attackers can find a way around anonymization: by using relevant sources to match data to the subjects and key identifiers, they can de-anonymize information. It seems like a possible thing, so why wouldn’t they do it? However, there are different anonymization practices and procedures that can prevent the possible de-anonymization of these data sets. 

There are a number of ways that personally identifiable information (PII) like credit card details, names, mobile numbers, email, or physical addresses can be disassociated from their individual owner. One of them, and perhaps the most effective, is using an AI-based anonymization service from Pangeanic to identify PII and replace sensitive data using a series of anonymization techniques. 

Techniques of Data Anonymization  

  • Data masking 

As the name suggests, data masking refers to the process of hiding and giving data sets another apparent identity. Data masking involves creating a duplicate (mirror version) of a data set with the purpose of hiding the original data sets among inauthentic ones. Custom anonymization solutions like Pangeanic can help create different versions of the same data and shuffle it with the original version that is subjected to protection. When it comes to de-anonymization, the data masking technique makes it more difficult for attackers. 

  • Pseudonymization 

This technique involves replacing potential PII identifiers with fake ones. This is perhaps one of the best techniques for hiding data while maintaining the accuracy of statistics and value. Pangeanic is replacing identifiable critical data with pseudonyms, a method that’s often applied in demo operations and analytical training. 

  • Generalization of data 

Data generalization embodies the underlying principle of data anonymization. This practice involves removing some data sets in order to make it less recognizable. 

  • Data swapping 

The data swapping technique is as simple as it sounds. This practice shuffles data sets to re-arrange them in an unrecognizable way. That way. There would be no resemblance between the resultant records and the original database.                                                                                                             

  • Data perturbation 

The data perturbation technique is often found in numerical data inputs. To do this, data anonymization services round up the data sets with a specific operation or value. 

  • Synthetic data 

Just as the name implies, synthetic data sets are sets of artificial data created by AI with no connection whatsoever to existing events. Some data administrators and cybersecurity experts consider this anonymization technique more efficient than making alterations to the original data sets. 

Advantages of Data Anonymization 

1. Protects businesses against the potential loss of market share and trust 

Without a data anonymization method, companies wouldn’t understand or enforce their duty to secure sensitive, personal, and confidential data. In a world of overly complex and ever-changing data protection mandates, data anonymization protects companies against the potential loss of market share and trust. 

2. Protects customers against data misuse and insider exploitation risks 

Customers and clients who entrust companies with their personal data are susceptible to data misuse and insider exploitation risks that result in the failure of GDPR or CCPA compliance. Data anonymization practices ensure that companies fully understand and enforce their duty to secure confidential, sensitive, and personal data. 

3. Improves governance and consistency of results 

Clean and accurate data, allows companies to use services and apps and maintain privacy. It drives digital transformation by delivering protected data for use in creating new market value. 

Wrapping up

From the overall appraisal, businesses who really value their hard-earned positive reputation and their users’ privacy & safety should consider anonymizing critical data sets. So far, a rapidly increasing number of data breaches, combined with global attention to privacy mandates, means that companies that feed on user data should make data privacy a top-of-mind priority. This might not be easy, but it’s an absolute must if you want to maintain regulatory compliance, and market share and ward off attackers.

Written by Adam Eaton



Source: TG Daily – Data Anonymization: Best Practices & Advantages

3 Strategies for Finding Employers Who Value Mental Health

mental health

In 2021, U.S. workers voluntarily left their jobs in droves, a trend that became known as the Great Resignation. A better way to view this shifting work landscape may be to consider it a Great Reprioritization. The pandemic put reality in the forefront as people pulled back from office culture and instead elevated their personal needs. Some found the shift to be restorative, while others were blindsided by how much work had taken over their lives. 

As you consider your career and purpose, acknowledging the importance of managing your mental health is imperative. First, you must understand your needs and then take steps to align your life with them. Consider how you can prioritize these needs in every facet of your life, including your career and with your employer.

Savvy employers have taken note of the importance of mental health among their employees. Many are offering opportunities that provide the framework and flexibility to support overall mental health and rewarding careers.

1. Review Benefits Package Offerings

The standard benefits package offered by employers is now considered the bare minimum. Things like health insurance, paid time off, and employee discounts are now considered a given as today’s employees require more.

Review the benefits package offerings on company recruiting sites, employer review pages, and social networking sites. While not every employer posts their onboarding package, many provide enough detail to get a glimpse of their offerings. Several companies will also integrate language about especially robust packages in their postings, which can be a great sign. 

Take the time to review summaries for mentions regarding mental health support, counseling, and time away from work. Some employers specify providers that offer mental health treatment online, paid access to apps, and employee assistance programs (EAPs). While EAPs have long been offered by many companies, the pandemic’s pressure on behavioral health systems helped boost their relevance.

Additional paid time away from work for mental health, rest, and rejuvenation can also indicate a supportive employer. Note your findings for each potential employer to determine what’s standard and what’s exceptional as you consider applying for roles.

2. Assess the Work Environment and Style

By now, you likely know your ideal work style and preferred environment. Many professionals were forced to sample full-time remote work and have a good idea if it’s a fit for them. Check multiple job listings with your target employer to see what work location, hours, and approach is most consistent with your preferences. Many employers offering remote work have adjusted their work styles to accommodate team members in different time zones. While this shift is logical, it can also offer much-needed flexibility to all employees, providing better work-life integration. 

Identify what your target employers offer by way of work style and location to determine what piques your interest. Look for features included with on-site work like employee gyms, easily accessible dining, and upgraded office amenities.

When you interview, ask questions relevant to amenity usage to ensure that the culture matches the furnishings. Ask questions about how the organization manages workloads, company culture, and details about team dynamics. Mentions of team-building training, empathetic leadership, and open feedback can be good signs as you conduct your research.

3. Check Out Employee Reviews for Red Flags and High Points

Diving into employee feedback postings can result in a rabbit hole of findings, both good and bad. However, checking out current and former employee reviews will give you insight into employer culture you wouldn’t get elsewhere. Before you say “yes” to an offer, spend some time reviewing sites like Glassdoor, Indeed, and FairyGodBoss. Search terms specific to your interests to focus your efforts and avoid unnecessary distractions. 

Remember that the urge to write a review typically comes from moments of frustration, regarding both employers and consumer products. Rarely do people go out of their way to provide a glowing review, even if an experience is first-class. Look for themes that can influence your perception, noting areas of concern to elevate in your interview.

Employers typically are aware of public reviews and should be prepared to respond to your questions about them. Remember that an interview is a conversation, and your questions about culture, benefits, and mental health considerations are fair game.

4. Prioritize Your Needs During Your Job Search 

Most job search efforts are driven by a sense of urgency, inspired by financial or emotional needs, or both. Before you launch your effort, sit down and consider what you’re trying to solve with a job change. 

Develop a pros and cons list for your current role and note specific positives or negatives you experience today. Pay attention to naturally occurring themes to identify the primary pain points you’ve been feeling. These themes can help influence what you’re looking for as you consider a move. Use this list as a litmus test and compare it to your research about potential roles and employers. 

When you’re speaking with a recruiter or hiring manager, elevate your questions to fully understand the opportunity. As you get closer to an offer, clarify your needs so any specific requirements or agreements can be documented. That way you can be sure that you and the employer are on the same page.

Employment is an exchange of output for compensation, and part of that is how the work gets done. When you develop an agreement that aligns with your mental health needs, you’ll start your new role with limitless potential. 



Source: TG Daily – 3 Strategies for Finding Employers Who Value Mental Health