There is a wide choice of RGB-lit components and accessories to suit all tastes. There is also plethora or RGB-lit keyboards, mice, and even displays. Even despite (in spite?) of this, , RGB-lit external storage devices are still rare birds. ADATA has decided to change that and introduced its HC770 external HDD with an RGB-lit ADATA hummingbird logo at CES.

Source: AnandTech – CES 2019: The Quintessential ADATA HC770 External HDD, with RGB