More than 100 million vehicles worldwide had or have Takata airbags that could blow up, and, as of January, 22 deaths were linked to them. The recall has been going on for years, but so many people still have the airbags, Toyota partnered on an app with a “game design” and “incentives” to spread the word.
Source: Kotaku – There’s Now a Game-Style App With Incentives for Warning Others About Deadly Takata Airbags