E3’s press conferences are great for showcasing all those fancy-pantsy new games but, more importantly, they’re also an invaluable source of the most glorious corporate folly: a place to revel in poorly-conceived skits, mirthless misfires and moments of such inexplicable lunacy that its impossible to see how anyone ever thought they might be a good idea in the first place.
Source: Kotaku – Eight Of The Greatest WTF Moments Of E3 2016