Enlarge / No, this isn’t a screencap from the latest Forza Horizon game. (credit: WayLens)

Earlier this month we took a look at a whole range of dash cams, cameras that drivers can use in their vehicles to keep a record of what happens around them. The devices can be very handy in the case of an accident (or meteorite strike). But what if you’re a driving enthusiast who wants a little bit more from your dash cam? While the standard devices are well suited to the daily grind of commuting, they aren’t always ideal for capturing a great Sunday morning drive through the hills or an afternoon spent at the track, particularly if you want to overlay telemetry.

One option for the diving enthusiast is to buy a Chevrolet Corvette equipped with the Performance Data Recorder option—you’ll be able to read more about how that works in the coming weeks—but that’s a $1,750 option on a car with a base price north of $56,000. A cheaper alternative would be to combine a GoPro camera with a data acquisition system like one from Traqmate, or a standalone solution from AiM, but even there you’ll be spending at least $1,000. Enter the $499 WayLens Horizon.

Unlike a GoPro, which has been designed to work in all manner of extreme environments, the Horizon has been purpose-designed for one application and one only—recording good looking in-car video. WayLens CEO Mike Schmidt recently gave us a demo of the device, and we came away quite impressed.