Roku Is Making It Really Easy for Advertisers to Target You While You Stream TV

Roku is best known for the adorable set-top boxes and compact streaming sticks it sells, but ads have been Roku’s real cash cow for a while now. The company, which has 55.1 million active accounts, reported $532 million in revenue from its platform business, which includes advertising, in Q2. So it’s no surprise that…

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Source: Gizmodo – Roku Is Making It Really Easy for Advertisers to Target You While You Stream TV