Facebook is stepping up its campaign against Apple’s privacy changes with a second full-page newspaper ad today. This new ad claims Apple’s iOS 14 privacy changes “will change the internet as we know it,” and force websites and blogs “to start charging you subscription fees” or add in-app purchases due to a lack of personalized ads. From a report: It follows a similar full-page newspaper ad in the The Wall Street Journal, New York Times, and the Washington Post yesterday. Apple is planning to make changes to iOS 14 early next year that will require developers to ask for permission to gather data and track users across mobile apps and websites on an iPhone or iPad. Apple revealed how iOS 14 users will be prompted to opt into tracking in apps this week, noting that developers like Facebook can explain to users why they should allow tracking within the prompt. These changes will impact Facebook’s lucrative ad business, but the social networking giant is framing them as something far larger that could impact small businesses. Unsurprisingly, Apple doesn’t agree. “We believe that this is a simple matter of standing up for our users,” said an Apple spokesperson in response to Facebook’s first full-page newspaper ad yesterday. “Users should know when their data is being collected and shared across other apps and websites — and they should have the choice to allow that or not.”

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Source: Slashdot – Facebook Hits Back at Apple With Second Critical Newspaper Ad