Under Armour is selling MyFitnessPal for $345 million

Under Armour may be rethinking its fitness app strategy. After purchasing MyFitnessPal for $475 million in 2015, the company announced today that it has started a “definitive agreement to sell the MyFitnessPal platform to Francisco Partners.” It’s al…

Source: Engadget – Under Armour is selling MyFitnessPal for 5 million