Google’s $2.1 billion deal for Fitbit might go down as the only merger to qualify as both pre-pandemic and post-pandemic. From a report: European Union antitrust regulators have again extended their decision deadline, this time to Jan. 8, 2021. And it could be further complicated by U.S. authorities, who are drawing up a broader antitrust case against Google and/or its parent company Alphabet. The deal was originally announced on Nov. 1, 2019.
The delay is about data: Google has always said the acquisition is centered on devices, but that alone hasn’t allayed regulator fears over what happens to the information those devices collect. Reuters reports that Google recently offered concessions to the European Commission: It would “restrict the use of Fitbit data for Google ads, facilitate rival makers of wearables seeking to connect to the Android platform and allow third partiesâ(TM) continued access to Fitbit usersâ(TM) data with their consent.” These revisions appear to have satisfied the EC, but that could change once analyzed by outside critics. Plus, again, there are those pesky Americans.
Read more of this story at Slashdot.
Source: Slashdot – The Long Wait for Google’s .1 Billion Fitbit Deal