Apple’s old “I’m a Mac”/”I’m a PC” ads starring Justin Long and John Hodgman went a long way toward establishing Apple’s extremely hip reputation, with Long portraying Macs as cool and laidback while Hodgman’s PC guy was a stuffy dork—just like how Mac users in real life are cool and PC users are lame even though they…
Source: io9 – Justin Long says Steve Jobs rejected some “I’m a Mac” ads because they were too funny