PayPal will share data, plug Visa in exchange for wider terminal acceptance

(credit: André-Pierre du Plessis)

On Thursday, Visa and PayPal announced a new partnership designed to push Visa cardholders to link their credit and debit cards to their PayPal and Venmo accounts, eschewing the bank-owned Automated Clearing House (ACH) network that PayPal has long preferred to work with.

PayPal makes more money off ACH-based transactions because it doesn’t have to pay a cut of any transaction fees to a card network like Visa. But two months ago, Visa CEO Charlie Scharf expressed his displeasure with getting cut out of the payments process and vowed to “go full steam and compete with [PayPal] in ways that people have never seen before” if the digital payment platform didn’t start playing nice.

In today’s partnership announcement, the two companies said that when a customer goes to sign up with PayPal or make a payment through the platform, Visa-network cards will be presented as “a clear and equal payment option” with ACH. In addition, PayPal said it promises not to “encourage Visa cardholders to link to a bank account via ACH,” and the company vowed to help Visa identify customers that could potentially change their current PayPal setup to route payments over Visa’s network.

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Source: Ars Technica – PayPal will share data, plug Visa in exchange for wider terminal acceptance