We have been hearing rumors of ASUS introducing an AREZ sub-brand for its graphics cards, and specifically for its AMD Radeon Series, and sure enough a visit to the company’s website reveals that AREZ is real. While there are no cards listed under the new sub-brand at the moment, it seems pretty clear that ASUS will relegate its AMD cards

Source: Hot Hardware – AREZ Radeon Graphics Series Confirmed As ASUS Bows To NVIDIA GPP