When Apple pushed Siri as a standout feature of its iPhone 4S way back in 2011, there was skepticism over the need for a digital assistant. Fast forward to today and they are commonplace, with Amazon, Google, Microsoft, and Samsung all heavily invested in AI assistants. To compete with those other technologies, and in particular Alexa, Apple

Source: Hot Hardware – Apple Goes On Siri Hiring Spree To Better Compete With Alexa And Google Assistant