Facebook’s new facial recognition feature finds you in untagged photos

Enlarge (credit: Facebook)

Today, Facebook announced that it will start using its facial recognition technology to find photos of you across its site, even if you aren’t tagged in those photos. The idea is to give you more control over your identity online by informing you when your face appears in a photo, even those you don’t know about. According to a Facebook blog post, the new feature is powered by the same AI technology used to suggest friends you may want to tag in your own uploaded images.

The feature, dubbed Photo Review, has one caveat: you’ll only be notified of an untagged photo of yourself if you’re in the intended “audience” of that photo. “We always respect the privacy setting people select when posting a photo on Facebook (whether that’s friends, public, or a custom audience), so you won’t receive a notification if you’re not in the audience,” the blog post says.

You don’t necessarily have to be friends with the photo’s poster to see the image; you only need to have some friends in common. The photo’s audience also needs to be set to “everyone,” which means the poster didn’t restrict access to friends only or another, select group of people.

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Source: Ars Technica – Facebook’s new facial recognition feature finds you in untagged photos