Alamo Drafthouse locations across the country are hosting all-clown screenings of It this weekend in an ill-advised attempt to turn the public’s innate and rational fear of clowns into some sort of “fun” marketing stunt. To reiterate: there’s a solid chance you’re going to see gangs of clowns roaming the streets.
Source: Gizmodo – What to Do if You Encounter a Murderous Clown