AT&T is raising the price of its grandfathered unlimited data plans by $5 a month, the second such increase in the past year. The price increase affects longtime mobile customers who have held onto unlimited data plans for years after AT&T stopped selling them to new subscribers.
The latest price increase was reported by DSLReports yesterday, and AT&T confirmed the move to Ars.
“If you have a legacy unlimited data plan, you can keep it; however, beginning in March 2017, it will increase by $5 per month,” AT&T said. The unlimited data price had been $30 a month for seven years, until AT&T raised it to $35 in February 2016. The price increase this year will bring it up to $40. That amount is just for data: Including voice and texting, the smartphone plans cost around $90 a month.
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Source: Ars Technica – AT&T imposes another rate hike on grandfathered unlimited data plans