Enlarge / The Chromecast running Google Cast/Chromecast technology from Google/Alphabet.
The Chromecast is Google’s most popular hardware product, but the company has never really been sure what to call it. After launching a scheme to rename much of the Chromecast ecosystem to “Google Cast” earlier this year, Google seems to be flip-flopping on the branding and going back to “Chromecast” again.
“Google Cast” has long been the name of the Chromecast APIs for developers. Google brought the “Google Cast” name to consumer devices this March as a branding for OEMs that integrate Google Cast technology into their products. In a blog post, Google said the new branding would “better reflect that Google Cast technology is now supported across a wide range of devices such as Chromecast, TVs, displays, and speakers.”
Eight months later, Google has changed its mind, and the new name for third parties is “Chromecast built-in.”
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Source: Ars Technica – Google flip flops on Google Cast/Chromecast branding again