Parties interested in turning Meta CEO Mark Zuckerberg’s favorite buzzword into a reality announced on Wednesday that they have formed The Metaverse Standards Forum. Meta is a founding member, naturally, and big tech names like Adobe, Microsoft, and Nvidia are also founding members. Initial membership notably lacks participation from Apple and Google, however.

The forum, according to today’s announcement, is meant to “foster the development of open standards for the metaverse.”

“The Forum will explore where the lack of interoperability is holding back metaverse deployment and how the work of Standards Developing Organizations (SDOs) defining and evolving needed standards may be coordinated and accelerated,” the group said in its announcement.