{"id":1196178,"date":"2023-10-25T12:00:00","date_gmt":"2023-10-25T16:00:00","guid":{"rendered":"https:\/\/www.prime-wow.com\/?p=1196178"},"modified":"2023-10-25T12:00:00","modified_gmt":"2023-10-25T16:00:00","slug":"amazon-now-lets-advertisers-use-generative-ai-to-pretty-up-their-product-shots","status":"publish","type":"post","link":"https:\/\/www.prime-wow.com\/?p=1196178","title":{"rendered":"Amazon Now Lets Advertisers Use Generative AI To Pretty Up Their Product Shots"},"content":{"rendered":"<p>Amazon is beta testing AI image generation tools for its advertisers, offering an easy way to create backgrounds or scenes around whatever product ad buyers are hoping to sell. From a report: The company says the new feature is &#8220;designed to remove creative barriers and enable brands to produce lifestyle imagery that helps improve their ads&#8217; performance.&#8221; This could prove to be a quick, convenient option for brands that would otherwise be stuck working with boring standalone images of a product against a white background. Amazon says putting products in a lifestyle scene can lead to 40 percent higher click-through rates.<\/p>\n<p \/>\n<div class=\"share_submission\" style=\"position:relative\">\n<a class=\"slashpop\" href=\"http:\/\/twitter.com\/home?status=Amazon+Now+Lets+Advertisers+Use+Generative+AI+To+Pretty+Up+Their+Product+Shots%3A+https%3A%2F%2Fslashdot.org%2Fstory%2F23%2F10%2F25%2F1529230%2F%3Futm_source%3Dtwitter%26utm_medium%3Dtwitter\"><img decoding=\"async\" src=\"https:\/\/www.prime-wow.com\/wp-content\/uploads\/2023\/10\/twitter_icon_large-947.png\" \/><\/a><br \/>\n<a class=\"slashpop\" href=\"http:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fslashdot.org%2Fstory%2F23%2F10%2F25%2F1529230%2Famazon-now-lets-advertisers-use-generative-ai-to-pretty-up-their-product-shots%3Futm_source%3Dslashdot%26utm_medium%3Dfacebook\"><img decoding=\"async\" src=\"https:\/\/www.prime-wow.com\/wp-content\/uploads\/2023\/10\/facebook_icon_large-473.png\" \/><\/a><\/p>\n<\/div>\n<p><a href=\"https:\/\/slashdot.org\/story\/23\/10\/25\/1529230\/amazon-now-lets-advertisers-use-generative-ai-to-pretty-up-their-product-shots?utm_source=rss1.0moreanon&amp;utm_medium=feed\">Read more of this story<\/a> at Slashdot.<\/p>\n<p>&#013;<br \/>\n&#013;<br \/>\nSource: Slashdot &#8211; <a href=\"https:\/\/slashdot.org\/story\/23\/10\/25\/1529230\/amazon-now-lets-advertisers-use-generative-ai-to-pretty-up-their-product-shots?utm_source=rss1.0mainlinkanon&amp;utm_medium=feed\" target=\"_blank\" rel=\"noopener\">Amazon Now Lets Advertisers Use Generative AI To Pretty Up Their Product Shots<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amazon is beta testing AI image generation tools for its advertisers, offering an easy way to create backgrounds or scenes around whatever product ad buyers are hoping to sell. From a report: The company says the new feature is &#8220;designed &hellip; <a href=\"https:\/\/www.prime-wow.com\/?p=1196178\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":1196179,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[101,110],"tags":[100],"class_list":["post-1196178","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-slashdot","category-unfiltered-rss","tag-slashdot"],"_links":{"self":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/posts\/1196178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1196178"}],"version-history":[{"count":0,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/posts\/1196178\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/media\/1196179"}],"wp:attachment":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1196178"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1196178"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1196178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}