{"id":1195915,"date":"2023-10-24T17:25:22","date_gmt":"2023-10-24T21:25:22","guid":{"rendered":"https:\/\/www.prime-wow.com\/?p=1195915"},"modified":"2023-10-24T17:25:22","modified_gmt":"2023-10-24T21:25:22","slug":"microsoft-is-rolling-in-dough-no-thanks-to-surface","status":"publish","type":"post","link":"https:\/\/www.prime-wow.com\/?p=1195915","title":{"rendered":"Microsoft is rolling in dough, no thanks to Surface"},"content":{"rendered":"<p>Microsoft&#8217;s <a data-i13n=\"elm:affiliate_link;sellerN:Microsoft;elmt:;cpos:1;pos:1\" href=\"https:\/\/shopping.yahoo.com\/rdlw?merchantId=67071605-d4df-494e-8d9c-c9c236b8bb38&amp;siteId=us-engadget&amp;pageId=1p-autolink&amp;featureId=text-link&amp;merchantName=Microsoft&amp;custData=eyJzb3VyY2VOYW1lIjoiV2ViLURlc2t0b3AtVmVyaXpvbiIsImxhbmRpbmdVcmwiOiJodHRwczovL3d3dy5taWNyb3NvZnQuY29tL2VuLXVzL0ludmVzdG9yL2Vhcm5pbmdzL0ZZLTIwMjQtUTEvcHJlc3MtcmVsZWFzZS13ZWJjYXN0IiwiY29udGVudFV1aWQiOiI3MDFhMmQ0NS1iN2FhLTRhZmMtYTUyZC1mNTkyMmQ5MzU5NTEifQ&amp;signature=AQAAATKvE6aCPRAflODaNeENWXBtjQhTE4ymGiqQqsVCWPY0&amp;gcReferrer=https%3A%2F%2Fwww.microsoft.com%2Fen-us%2FInvestor%2Fearnings%2FFY-2024-Q1%2Fpress-release-webcast\" class=\"rapid-with-clickid\" data-original-link=\"https:\/\/www.microsoft.com\/en-us\/Investor\/earnings\/FY-2024-Q1\/press-release-webcast\">most recent Q1 2024 earnings report <\/a>continues the company&#8217;s upward trajectory thanks to the cloud. Microsoft&#8217;s earnings reached $56.5 billion, up 13 percent from last year! Profits hit $22.3 billion, up 27 percent. Almost every aspect of Microsoft&#8217;s business is a success \u2014 that is, except for its devices, which dropped 22 percent from last year.<\/p>\n<p>That segment, which includes its Surface hardware, HoloLens and accessories, has been in decline over the last two years. It fell from $7.2 billion in revenue in 2020 to $6.5 billion in 2021 and $5.4 billion in 2022. And there doesn&#8217;t seem to be any sign of that stopping. Ahead of the company&#8217;s most recent device event in New York City, it was obvious that its <a data-i13n=\"cpos:2;pos:1\" href=\"https:\/\/www.engadget.com\/can-microsofts-surface-pcs-get-out-of-their-rut-175518777.html\">Surface PCs were in a rut<\/a>. The arrival of the <a data-i13n=\"cpos:3;pos:1\" href=\"https:\/\/www.engadget.com\/microsoft-surface-laptop-studio-2-hands-on-more-ports-and-a-much-needed-spec-bump-171733141.html\">Surface Laptop Studio 2 <\/a>and <a data-i13n=\"cpos:4;pos:1\" href=\"https:\/\/www.engadget.com\/surface-laptop-go-3-review-microsoft-basic-pc-grows-up-130008297.html\">Surface Laptop Go 3<\/a>, while welcome, likely won&#8217;t change that.<\/p>\n<p><span id=\"end-legacy-contents\" \/><\/p>\n<p>It&#8217;s becoming increasingly clear that the time of the Surface may be over for Microsoft. Panos Panay, the charismatic product lead for those devices, has <a data-i13n=\"cpos:5;pos:1\" href=\"https:\/\/www.engadget.com\/ex-microsoft-exec-panos-panay-is-confirmed-as-the-new-head-of-amazons-devices-team-154233605.html\">moved to Amazon<\/a>. The iconic Surface tablet line hasn&#8217;t been touched at all this year. Given Microsoft&#8217;s wildly successful cloud business, as well as its gamble on AI this year, is there any point in duking it out in the PC market?<\/p>\n<p>Between Apple&#8217;s successful transition towards its own efficient-yet-powerful Arm chips, and more nimble PC makers who can quickly adopt new CPUs and GPUs, there just isn&#8217;t much room left for Microsoft.\u00a0\u00a0<\/p>\n<p>This article originally appeared on Engadget at https:\/\/www.engadget.com\/microsoft-q1-2024-earnings-212522110.html?src=rss&#013;<br \/>\n&#013;<br \/>\nSource: Engadget &#8211; <a href=\"https:\/\/www.engadget.com\/microsoft-q1-2024-earnings-212522110.html?src=rss\" target=\"_blank\" rel=\"noopener\">Microsoft is rolling in dough, no thanks to Surface<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Microsoft&#8217;s most recent Q1 2024 earnings report continues the company&#8217;s upward trajectory thanks to the cloud. Microsoft&#8217;s earnings reached $56.5 billion, up 13 percent from last year! Profits hit $22.3 billion, up 27 percent. Almost every aspect of Microsoft&#8217;s business &hellip; <a href=\"https:\/\/www.prime-wow.com\/?p=1195915\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[99,110],"tags":[98],"class_list":["post-1195915","post","type-post","status-publish","format-standard","hentry","category-engadget","category-unfiltered-rss","tag-engadget"],"_links":{"self":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/posts\/1195915","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1195915"}],"version-history":[{"count":0,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/posts\/1195915\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1195915"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1195915"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1195915"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}