“New data suggests that what a lot of people do most often in their car is listen to AM\/FM radio,” writes 9to5Mac. “Yes, it’s 2023, and you might think AM\/FM radio is on the way out, but new data show that to not be the case for a lot of people…” <\/p>\n
The market research company Edison Research used one-day listening diarires (for Americans older than 13) to measure the amount of time spent listening to audio \u2014 then compared results for those with and without an in-car entertainment system. <\/p>\n
Those without an in-car entertainment system spent 67% of their time listening to AM\/FM radio \u2014 with the rest listening to Sirius XM (12%), a streaming service (9%), or podcasts (4%). <\/p>\n
But among those with an in-car entertainment system… 46% still listened to AM\/FM radio. Less than a fifth listened to Sirus XM (19%), a streaming service (18%), or podcasts (7%). <\/p>\n
The researchers’ conclusion? “Even those with these systems choose AM\/FM for nearly half of their in-car listening. For many people, even with so many new options, radio and the in-car environment continue to just go together.”<\/p>\n
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<\/a><\/p>\n<\/div>\nRead more of this story<\/a> at Slashdot.<\/p>\n
“New data suggests that what a lot of people do most often in their car is listen to AM\/FM radio,” writes 9to5Mac. “Yes, it’s 2023, and you might think AM\/FM radio is on the way out, but new data show … Continue reading
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\nSource: Slashdot – CarPlay? Android Auto? Most People Still Just Listen to AM\/FM Radio<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"