{"id":1191290,"date":"2023-10-11T15:05:12","date_gmt":"2023-10-11T19:05:12","guid":{"rendered":"https:\/\/www.prime-wow.com\/?p=1191290"},"modified":"2023-10-11T15:05:12","modified_gmt":"2023-10-11T19:05:12","slug":"youtube-tv-which-costs-73-a-month-agrees-to-end-600-less-than-cable-ads","status":"publish","type":"post","link":"https:\/\/www.prime-wow.com\/?p=1191290","title":{"rendered":"YouTube TV, which costs $73 a month, agrees to end \u201c$600 less than cable\u201d ads"},"content":{"rendered":"
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\n \"Screenshot<\/p>\n

Enlarge<\/a> \/<\/span> The disputed YouTube TV ad. (credit: Google<\/a>)<\/p>\n<\/figure>\n

<\/div>\n

Google has agreed to stop advertising YouTube TV as “$600 less than cable” after losing an appeal of a previous ruling that went against the company. Google said it will “modify or cease the disputed advertising claim.”<\/p>\n

The case was handled in the advertising industry’s self-regulatory system, not in a court of law. The National Advertising Review Board (NARB) announced today<\/a> that it rejected Google’s appeal and recommended that the company discontinue the YouTube TV claim.<\/p>\n

YouTube TV launched in 2017 for $35 a month, but the base package is $72.99 after the latest price hike<\/a> in March 2023. Google’s “$600 less than cable” claim was challenged by Charter, which uses the brand name Spectrum and is the second-biggest cable company after Comcast. The National Advertising Division (NAD) previously ruled in Charter’s favor but Google appealed the decision<\/a> to the NARB in August.<\/p>\n<\/div>\n

Read 7 remaining paragraphs<\/a> | Comments<\/a><\/p>\n


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\nSource: Ars Technica – YouTube TV, which costs a month, agrees to end \u201c0 less than cable\u201d ads<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Enlarge \/ The disputed YouTube TV ad. (credit: Google) Google has agreed to stop advertising YouTube TV as “$600 less than cable” after losing an appeal of a previous ruling that went against the company. Google said it will “modify … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":1191291,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27,110],"tags":[73],"class_list":["post-1191290","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ars-technica","category-unfiltered-rss","tag-ars-technica"],"_links":{"self":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/posts\/1191290","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1191290"}],"version-history":[{"count":0,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/posts\/1191290\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/media\/1191291"}],"wp:attachment":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1191290"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1191290"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1191290"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}