{"id":1109190,"date":"2023-02-20T14:32:34","date_gmt":"2023-02-20T19:32:34","guid":{"rendered":"https:\/\/www.prime-wow.com\/?p=1109190"},"modified":"2023-02-20T14:32:34","modified_gmt":"2023-02-20T19:32:34","slug":"amazon-hamstrings-free-app-that-makes-fire-tv-remotes-reprogrammable","status":"publish","type":"post","link":"https:\/\/www.prime-wow.com\/?p=1109190","title":{"rendered":"Amazon hamstrings free app that makes Fire TV remotes reprogrammable"},"content":{"rendered":"<div id=\"rss-wrap\">\n<figure class=\"intro-image intro-left\">\n  <img decoding=\"async\" src=\"https:\/\/www.prime-wow.com\/wp-content\/uploads\/2023\/02\/Fire-TV-Stick-4K-Max-800x800-1.jpg\" alt=\"Amazon Fire TV Stick 4K Max\" \/><\/p>\n<p class=\"caption\" style=\"font-size:0.8em\"><a href=\"https:\/\/cdn.arstechnica.net\/wp-content\/uploads\/2021\/09\/Fire-TV-Stick-4K-Max.jpg\" class=\"enlarge-link\" data-height=\"5000\" data-width=\"5000\">Enlarge<\/a> <span class=\"sep\">\/<\/span> The Fire TV Stick 4K Max. You&#8217;re pretty much stuck with those streaming-service buttons on the bottom of the remote. (credit: Amazon)<\/p>\n<\/figure>\n<div><a name=\"page-1\" \/><\/div>\n<p>Amazon doesn&#8217;t want you messing with the Fire TV remote&#8217;s buttons. After all, those buttons connecting users to streaming services like Netflix and Hulu are a source of ad revenue for Amazon. The company recently issued a software update to the <a rel=\"nofollow\" href=\"https:\/\/www.amazon.com\/dp\/B08MQZXN1X\/?tag=arstech20-20\">Fire TV Stick 4K Max<\/a> that blocks the functionality of Remapper, a free app that lets users reprogram the remote&#8217;s third-party app-launcher buttons.<\/p>\n<p>Buttons dedicated to a specific TV-streaming service, like Disney+ or Peacock, have been a way for streaming services to attempt to drive subscriptions and viewership since 2011 when <a href=\"https:\/\/www.prnewswire.com\/news-releases\/streaming-from-netflix-will-soon-be-even-more-convenient-with-netflix-one-click-remotes-introduced-by-major-consumer-electronics-makers-112860669.html\">Netflix started doing it<\/a>. Companies like Amazon and Roku receive money for placing a button for a streaming service on their remotes. Amazon hasn&#8217;t disclosed how much money it makes from this function, but in 2019, <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2019-12-11\/streaming-box-king-roku-is-under-seige-from-amazon-and-apple\">Bloomberg<\/a> reported that Roku charges streaming companies $1 for every remote sold with one of the service&#8217;s buttons.<\/p>\n<p>With that in mind, Amazon&#8217;s apparent resistance to Remapper isn&#8217;t surprising. But for users who don&#8217;t have a Netflix subscription, for example, they may want to reprogram a Fire TV remote&#8217;s dedicated Netflix button to launch a service they have a subscription to.<\/p>\n<\/div>\n<p><a href=\"https:\/\/arstechnica.com\/?p=1918835#p3\">Read 10 remaining paragraphs<\/a> | <a href=\"https:\/\/arstechnica.com\/?p=1918835&amp;comments=1\">Comments<\/a><\/p>\n<p>&#013;<br \/>\n&#013;<br \/>\nSource: Ars Technica &#8211; <a href=\"https:\/\/arstechnica.com\/?p=1918835\" target=\"_blank\" rel=\"noopener\">Amazon hamstrings free app that makes Fire TV remotes reprogrammable<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Enlarge \/ The Fire TV Stick 4K Max. You&#8217;re pretty much stuck with those streaming-service buttons on the bottom of the remote. (credit: Amazon) Amazon doesn&#8217;t want you messing with the Fire TV remote&#8217;s buttons. After all, those buttons connecting &hellip; <a href=\"https:\/\/www.prime-wow.com\/?p=1109190\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":1109191,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[27,110],"tags":[73],"class_list":["post-1109190","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ars-technica","category-unfiltered-rss","tag-ars-technica"],"_links":{"self":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/posts\/1109190","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1109190"}],"version-history":[{"count":0,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/posts\/1109190\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=\/wp\/v2\/media\/1109191"}],"wp:attachment":[{"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1109190"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1109190"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.prime-wow.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1109190"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}